Automotive Fleet
MenuMENU
SearchSEARCH

2024 Subaru Ascent: New Model Info & Price Changes

Subaru's three-row SUV has minor updates for the 2024-MY.

2024 Subaru Ascent: New Model Info & Price Changes

Updates to the Ascent include revised front and rear styling and a new 11.6-inch touchscreen first seen in Legacy models.

Photo: Subaru

2 min to read


Subaru announced the pricing on June 15 of the 2024 Ascent, its award-winning 3-row SUV. The Ascent offers a spacious interior with flexible seating options and an impressive list of standard safety, driver assist, and in-vehicle technologies.

Available in six trim levels – Base, Premium, Onyx Edition, Onyx Edition Limited, Limited and Touring – the 2024 Ascent arrives in Subaru retailers this fall.

With a starting price of $34,195, the 2024 Ascent comes standard with the latest version of EyeSight driver assist technology as well as many more features. The 2023 Subaru Ascent also earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration.

Ad Loading...

The 2024 Ascent comes standard with the latest version of EyeSight driver assist technology. The enhanced system operates more smoothly and in a greater range of conditions. These improvements are a result of a wider field of view, updated control software, and the addition of an electric brake booster.

Also standard across the model line is a Wide-Angle mono camera that works together with the EyeSight system’s stereo cameras.

Model Features

  • Steering Responsive LED headlights with High Beam Assist

  • Rear Seat Reminder

  • Front tri-zone and rear automatic climate control

  • Automatic power door locks

  • Power windows and power side mirrors

  • Security system with engine immobilizer

  • Rear vision camera

  • USB-A and USB-C input/charge ports in the front center console

  • USB-A and USB-C charge ports in the rear center console

  • Raised roof rails

  • 18-inch aluminum-alloy wheels in silver finish and 19 cupholders.

Ascent Premium

  • 2022: $36,470

  • 2023: $36,795

Onyx Edition

  • 2022: $39,670

  • 2023: $41,595

Ad Loading...

Ascent Limited

  • 2022: $41,270

  • 2023: $41,895

Ascent Touring

  • 2022: $47,120

  • 2023: $48,495

More Vehicle Research

Commercial Fleet
SponsoredJuly 23, 2026

The Top 300 Commercial Fleets

The Top 300 Commercial Fleets: See the List

Read More →
Front three-quarter view of a red 2027 Toyota Prius parked in an urban setting, showcasing the updated hybrid sedan's sleek design, LED lighting and aerodynamic styling.

2027 Toyota Prius Receives Technology, Comfort Update

The hybrid adds dual-zone climate control for 2027 while retaining its fifth-generation hybrid system and Toyota Safety Sense 3.0.

Read More →
AF news recap thumbnail
Vehicle Researchby Faith HowellJuly 21, 2026

Leaders, Data, and the Future of Mobility | AF News Recaps

From Fleet Manager of the Year finalists to connected vehicle privacy and the future of urban mobility, this week's biggest fleet stories are all about where the industry is headed next. Here's your Weekly Cheat Sheet.

Read More →
Ad Loading...
Side profile of a black 2027 Toyota Corolla Hatchback parked in front of a wood-paneled building, showing the compact hatchback's available 18-inch gloss white alloy wheels and updated styling.

2027 Toyota Corolla Hatchback Adds Digital Displays, Technology Updates

Compact hatchback receives larger standard displays, new wheel and color options, and continues with a 169-hp four-cylinder engine.

Read More →
Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
SponsoredJuly 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
Aerial view of a multi-level highway interchange with Teletrac Navman and Respida logos, representing Teletrac Navman’s acquisition by Respida Capital and future growth in fleet management.
Telematicsby News/Media ReleaseJuly 16, 2026

Teletrac Navman Begins Next Chapter as Standalone Private Company

What's new with Teletrac Navman and its new owner?

Read More →
Ad Loading...
A 2027 red subaru uncharted drives down a road

Subaru Announces Pricing for 2027 Subaru Uncharted

Subaru has announced pricing for the 2027 Uncharted EV, which returns with no price increase, an estimated range of more than 300 miles, and a starting MSRP of $34,995.

Read More →
Two Fiat Topolino models shown on a bluff.
Vehicle Researchby Chris BrownJuly 9, 2026

What Should We Make of the Fiat Topolino?

This atypical low-speed vehicle is coming to the U.S. It's smaller than a Smart Fortwo and starts at $13,995.

Read More →
Graphic announcing the 2026 Autofleet Optimizers Awards winners, featuring headshots of leaders from USPS, DPD UK, Zipcar, Karmo, Dollaride, and Kari Ride Hailing.
Mobilityby News/Media ReleaseJuly 9, 2026

USPS, Zipcar, DPD UK, and Others Named Winners of The Optimizers Awards 2026

USPS, Zipcar, DPD UK, and other fleet organizations were recognized in the 2026 Optimizers Awards for initiatives involving route optimization, automation, AI, and fleet utilization.

Read More →
Ad Loading...
Green and black bar graphs showing 2026 versus 2025 fleet sales.
Vehicle Researchby Martin RomjueJuly 8, 2026

Commercial Fleet Sales Contribute To June, YTD Gains

The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.

Read More →