TORRANCE, CA – Running a successful and effective safety program requires buy-in from both senior management and drivers. Fleet managers can learn tips for how to get these two groups on board at next month’s Fleet Safety Conference in Schaumburg, Ill.

On May 23, the American Automotive Leasing Association’s Pam Sederholm will moderate a panel on “Proactive Communications with Company Executives & Drivers” from 11:30 a.m. to 12:15 p.m. Sederholm currently serves as executive director of AALA and has more than 30 years of professional experience in public and government affairs.

The panel will be comprised of representatives from several of the major fleet management companies, including: Ed Ianuzzi from ARI; Jeff Lucas from Donlen; Eric Strom from GE Capital Fleet Services; Dan Shive from LeasePlan USA; Jay Shelly from PHH’s Center for Transportation Safety; and John Broughton from Wheels.

AALA is one of the sponsors of the two-day Bobit Business Media event, scheduled for May 22-23 at the Renaissance Schaumburg Convention Center Hotel and endorsed by the Automotive Fleet & Leasing Association (AFLA), the National Safety Council (NSC), and the Network of Employers for Traffic Safety (NETS).

Attendees have ONE WEEK LEFT to get a $100 discount off the regular price of a full conference pass. Register at by April 24th for the advance rate discount. The schedule and speaker lineup are also available at the Fleet Safety Conference website.

By Grace Suizo