Ford has named Jason Luo as the new chairman and CEO of Ford China as it continues to strengthen its global leadership team.
Luo will lead all of the automaker’s operations in Greater China, according to a release from Ford. This includes its import business, Lincoln, its passenger car joint venture Changan Ford, commercial vehicle investment in Jiangling Motors Corporation, and operations in Taiwan.
Prior to joining Ford, Luo was the president and CEO of Key Safety Systems since 2007, where he led the business transformation and global expansion of the company and achieved significant revenue growth in China, according to a release from Ford.
Luo will be based in Shanghai, and will report to Peter Fleet, Ford group vice president and president, Ford Asia Pacific.
“Jason’s leadership and track record of business growth and transformation in China make him the ideal person to lead Ford in the world’s largest vehicle market,” said Peter Fleet, Ford group vice president and president, Ford Asia Pacific. “He will help us raise our vision in China as we become more nimble and operationally fit, expand vehicle electrification and begin to localize Lincoln vehicle assembly.”
This announcement was made a day after Ford signed a memorandum of understanding with Anhui Zotye Automobile Co., Ltd., a manufacturer of zero-emission all-electric vehicles in China, to secure a joint venture for the development, production, marketing, and servicing of a new line of all-electric passenger vehicles in China.