Ford has redesigned and simplified its Commercial Graphics website, which allows companies of all sizes to create, order, and purchase vehicle wraps. The new site is www.fordcommercialgraphics.com. Ford’s Commercial Graphics website offers two different services for businesses, one targeting small businesses and another for its large fleet customers.
For large fleet customers, Ford now offers a new service through 3M. Ford offers professional design services through this program, if requested. On the site itself, a fleet manager can upload images and related contact information via a form page. There are no additional ship-through costs for using the graphics service (aside from the cost of the graphics) for the Super Duty, E-Series vans, the F-150, the Flex, Escape, Edge, C-MAX, and Focus, according to Ford's site. Ford offers a factory orderable option for the Fusion. Ford also provides billing through invoice. The graphics are backed by 3M’s Vehicle Graphics three-year/38,000 mile warranty.
For small businesses, Ford’s redesigned website offers an improved, simplified tool that allows business owners and/or employees to design their own graphics online, for example choosing from a wide range of available images, adding text, and selecting vehicle color. The site also allows users to share their designs via social media. Once the design is finished, a user can submit the design to get a quote and have a local Ford dealership install the graphics. The small-business area of the Ford Commercial Graphics site provides this vehicle graphic design feature for select vehicles, including the Ford Transit, the 2013 and 2014 Transit Connect, the E-Series van, and the Super Duty pickup.
All vehicle wraps ordered through either program feature a clear over-laminate, which is designed to make a wrap more durable and reduce the effect of UV light on the material. Ford noted the graphics are designed to last three to five years.