Automotive Fleet
MenuMENU
SearchSEARCH

Hybrid Meets All-Wheel Drive on New Tech-Packed 2025 Ford Maverick

The new MY compact pickup comes equipped with driver assistance tech, improved Flexbed hauling, and an EPA-estimated 40 mpg in the city with the hybrid all-wheel drive model.

August 1, 2024
A white 2025 Ford Maverick pickup driving on a dirt road in the woods.

With the lowest starting price of any midsize pickup in the U.S., the 2025 Maverick (XLT FX4 trim pictured) has a targeted EPA-estimated 40 mpg in the city with the hybrid all-wheel drive model.

Photo: Ford

4 min to read


The new 2025 Ford Maverick and Maverick Hybrid offers technology upgrades, all-wheel drive options, hybrid fuel efficiency, and driver-requested features.

Te new MY Maverick has a targeted EPA-estimated 42 mpg in the city with the standard hybrid front-wheel drive model and a targeted EPA-estimated 40 mpg in the city with the hybrid all-wheel drive model.

Ad Loading...

Dark appearance LED headlamps, the front bumper, and the grille are all redesigned and standard. Higher trims feature LED projector headlamps with LED signature accent lighting, and grilles now vary across trim levels.

Ford Maverick trims include XL, XLT, Lariat, and Tremor.

Towing Technology and All-Terrain Performance

The new MY Maverick offers an added all-wheel drive option for 2025 and an optional package doubling towing capacity.

The hybrid all-wheel drive model can tow small campers, personal watercraft, and utility trailers with the available 4K Tow Package.

Towing technologies available in 2025:

Ad Loading...
  • Pro Trailer Hitch Assist uses the rear camera and corner radars to align the hitch with the trailer coupler while simultaneously controlling the truck's speed, steering, and braking to stop in the right place.

  • Once hitched, Pro Trailer Backup Assist aids in backing up a trailer by turning a knob to indicate which direction the trailer should go while reversing into position. 

Interior dashboard of a 2025 Ford Maverick pickup truck.

The new MY pickup (XLT trim interior pictured) comes equipped with a 13.2 in. touchscreen, replacing the previous 8 in. screen. It is paired with an 8 in. digital instrument cluster visible above the steering wheel.

Photo: Ford

Balancing Versatility, Tech, and Customizations

Maverick drivers can now access Apple CarPlay and Android Auto paired with a 13.2 in. touchscreen, replacing the previous 8 in. screen. It is paired with an 8 in. digital instrument cluster visible above the steering wheel.

The vehicle has SYNC 4 with enhanced voice recognition and connected navigation. A newly built-in 5G modem gives the Maverick improved wireless tech and allows it to receive software updates to keep vehicle systems up to date.

The pickup features a Flexbed Storage System, or the Ford Integrated Tether System, which allows for 3D printing custom parts like charging cord wraps, console dividers, and custom cupholders.

Power is available to plug in gear like air compressors and battery chargers for power tools with a 110V/400W outlet in the bed and one in the cab.

Ad Loading...
The infotainment screen showing driver assistance technology inside the 2025 Ford Maverick.

The pickup (Lariat trim interior pictured) comes equipped with a 360-degree camera, which is new for 2025 and was first developed for the F-Series.

Photo: Ford

Upgrades to Driver Assistance

For 2025, every Maverick is equipped with standard Pre-Collision Assist with Automatic Emergency Braking, a Lane-Keeping Aid, a Rear View Camera, and Auto LED High-Beam Headlamps.

The pickup comes with a 360-degree camera, which is new for 2025 and was first developed for the F-Series. It provides a split-view display of what's directly in front of or behind the vehicle, along with cross-traffic views.

New this year, the Lariat and Tremor are equipped with Adaptive Cruise Control with Stop-and-Go, Lane Centering, and Predictive Speed Assist.

Aerial view of the bed of a red 2025 Ford Maverick pickup truck.

Pockets molded into the sidewalls of the 2025 Maverick (Lariat trim Flexbed pictured) allow cut pieces of 2x4 to section off the bed to help prevent cargo and gear from sliding around.

Photo: Ford

What's Offered in Payload Specs?

The Macerick's maximum payload capacity checks in at 1,500 lbs. combined with a Flexbed. Pockets molded into the sidewalls allow cut pieces of 2x4 to section off the bed to help prevent cargo and gear from sliding around.

Dividers in the top pockets create two-tier loading, which could haul bags of mulch on the bottom and landscape timbers on top, for example. The bed, coupled with the multi-position tailgate, is large enough to fit up to 18 full sheets of half-inch 4x8 ft. plywood.

Ad Loading...

The multi-position tailgate, available through Ford Accessories, can also be positioned flat to haul long cargo such as 2x4s or in the middle to support oversized cargo.

These features could benefit commercial fleet vocations transporting materials and tools to construction sites or projects in the field.

A 2025 Ford Maverick pickup driving on the road during the day.

The starting MSRP for the 2025 Maverick (XL trim pictured) is $26,295, plus $1,595 for destination and delivery for the standard hybrid front wheel drive model.

Photo: Ford

Driver Requests Influence Maverick Changes

The technology and handling upgrades, according to Ford, were direct requests from owners and drivers. The number one request and most significant update was the all-wheel drive hybrid model, available on XL, XLT, and Lariat trims.

These evolving characteristics in the new MY are drawing customers from other truck brands and segments, like small cars and small SUVs. 60% of Maverick customers trade in vehicles from different brands, as reported by Ford.

The starting MSRP for 2025 is $26,295, plus $1,595 for destination and delivery for the standard hybrid front wheel drive model.

Ad Loading...

The new Maverick and Maverick Hybrid are available to order starting Aug. 1, with deliveries expected to begin in late 2024.

More Vehicle Research

Cherry blossoms frame James Madison University's Atlantic Union Bank Center in Harrisonburg, Virginia, host site for the Mid-Atlantic Advanced Transportation Summit & Expo (MAATSE).
Vehicle Researchby StaffJuly 1, 2026

Mid-Atlantic Advanced Transportation Summit to Explore Fleet Fuels, Infrastructure, and Transportation Innovation

Fleet Forward Conference expands collaboration with Clean Cities organizations as part of a broader effort to connect fleet leaders with emerging transportation technologies and strategies.

Read More →
Graphic featuring an American flag and the text "10 Vehicles That Have Defined American Fleets" with Automotive Fleet branding and a gold "250" anniversary graphic.
Vehicle Researchby Faith HowellJune 30, 2026

America's 250th Birthday: Vehicles That Kept the Country Moving Over the Years

As the United States celebrates its 250th anniversary, Automotive Fleet looks back at 11 vehicles that helped shape commercial transportation.

Read More →
An Automotive Fleet podcast logo for episode 3
Vehicle ResearchJune 29, 2026

Can AI Really Make Fleet Drivers Safer?

Chris Brown and Wheels rep David Glines discuss how AI is reshaping safety for fleet drivers.

Read More →
Ad Loading...
GMC Sierra in desert
Vehicle Researchby Chris BrownJune 26, 2026

GMC Previews Redesigned 2027 Sierra 1500 with New V8 Engines, Expanded Technology

The next-generation Sierra arrives later this year with new powertrains, a fully redesigned cabin, and trims aimed at the premium end of the full-size pickup segment.

Read More →
Yellow Slate pickup truck on a platform.
Green Fleetby Martin RomjueJune 26, 2026

Slate Debuts Colorful, Unique EV Models

A recent media and client event, studded with electric vehicles dressed up on platforms, planted a new position for the manufacturer in the wider EV market. Fleets will find cost-saving advantages.

Read More →
Yellow Slate Fastback on a raised platform in a warehouse.
Green Fleetby Martin RomjueJune 25, 2026

Slate Electric SUV, Pickup Switchable Model Aims For Light-Duty Fleets

Everything about this EV is counterintuitive and understated, making it stand out from the crowd.

Read More →
Ad Loading...
Profile view of Polestar 3
Vehicle Researchby Chris BrownJune 25, 2026

Polestar Barred from U.S. Market Under Connected Vehicle Rule

The automaker loses its authorization to sell new vehicles in the U.S., starting with the 2027 model year. Polestar owners will retain access to the brand's service network.

Read More →
Blue 2027 Nissan Frontier Sport Edition pickup truck parked on a dirt road with snow-capped mountains in the background, showcasing its off-road styling and all-terrain tires.

2027 Nissan Frontier Adds Sport Edition Package, New Features

Sport Edition joins the lineup with PRO-4X-inspired styling and off-road-oriented equipment; Frontier starts at $32,490.

Read More →
2027 Chevrolet Silverado 1500 models in a row
Vehicle Researchby Chris BrownJune 16, 2026

Chevrolet Brings Duramax Diesel to Work Truck Trim in Next-Generation 2027 Silverado 1500

The 2027 Silverado 1500 adds Duramax diesel availability to the Work Truck trim, introduces two new V-8 engines, and standardizes a 16.3-inch center display across all trims. Pricing and specifications are pending.

Read More →
Ad Loading...
A woman in an Automotive Fleet graphic about recalls, recognition, and the recent Ram return in the fleet indusry.
Vehicle Researchby Faith HowellJune 15, 2026

Recalls, Recognition, and Ram's Big Return | AF News Recap

This week's fleet headlines highlight a mix of industry leadership and an important safety reminder for fleet professionals.

Read More →