Subaru of America has revealed its all-new 2024 Impreza. The model was on display at the Los Angeles Auto Show in November. Accorrding to Subaru, the sixth-generation Impreza receives an all-new design, improved performance, enhanced safety features, and updated multimedia technology. 

For 2024, Subaru streamlined the Impreza model line to greater emphasize the vehicle’s sportiness, versatility, and capability, according to the company. The Impreza is now available in Base, Sport, and new RS trim levels. The compact car comes exclusively as a five-door hatchback when it arrives in Subaru retailers this spring. 

Standard across the model line is a revised Subaru Symmetrical All-Wheel Drive system, further enhanced with standard Active Torque Vectoring.

The Base and Sport trims are equipped with a 2.0L 4-cylinder direct-injection Subaru Boxer engine producing 152-hp and 145 lb.-ft. of torque. The RS upgrades to a 2.5L Boxer engine, delivering 182 hp and 178 lb.-ft. of torque. Standard on all trim levels is a Lineartronic CVT (Continuously Variable Transmission). The Sport and RS trims feature an 8-speed manual mode with steering wheel paddle shifters that allow the driver to control the transmission via eight pre-set ratios.

The 2024 Impreza also receives a version of the WRX sport car’s dual-pinion electronic power steering rack, which Subaru said offers more direct and natural steering feel and greater responsiveness. The Sport and RS trim levels are equipped with the SI-Drive performance management system, 18-inch alloy wheels, and a sport-tuned suspension to maximize performance and handling. 

The Subaru Global Platform for the 2024 Impreza has been enhanced with 10% higher torsional rigidity. A full inner frame construction and additional structural adhesive (from 26.2 feet to 88.5 feet) contribute better body rigidity and lighter weight, according to the announcement.

Interior Features

Inside the cabin, a more supportive front seat design increases comfort and minimizes fatigue, and the vehicle features a prominent center information display with highly visual controls, as well as ample head and leg room and storage space.

All trim levels feature power door locks, windows, and side mirrors; welcome lighting; Remote Keyless Access; Tire Pressure Monitoring System with Individual Wheel Display; and 60/40 folding rear seats. The RS trim level has an available 10-way power front driver seat with lumbar support.

The vehicle’s climate control system has been updated to focus on occupied seats, (vs. entire cabin) for improved comfort and fuel economy. Dual-zone heating/cooling control is standard across the line. 

The Sport trim adds the Starlink 11.6-inch Multimedia Plus system with wireless Apple CarPlay and Android Auto, Keyless Access with Push-Button Start, and fog lights.  

Safety Features

The 2024 Impreza lineup comes standard with the latest generation of EyeSight Driver Assist Technology. The enhanced system operates smoother, faster, and under a greater range of conditions, according to Subaru, with the addition of an electric brake booster. EyeSight can now identify bicycles and pedestrians at intersections sooner and, when necessary, alerts the driver and applies brakes to avoid collisions. 

Automatic Emergency Steering is included on models equipped with Blind-Spot Detection with Lane Keep Assist and Rear Cross-Traffic Alert. The safety feature works with EyeSight and Blind-Spot Detection to assist with steering control to help avoid a collision at speeds less than 50 mph.

Standard Rear Seat Reminder is designed to help prevent child and/or pet entrapment by alerting the driver to check the rear seat before exiting the vehicle.

In-Vehicle Technology

The Subaru Starlink, available for the first time in Impreza, works as a center information display with combination meter integration and on-screen controls for audio, climate, and vehicle functions. Additional features include Bluetooth hands-free phone and audio streaming connectivity; AM/FM stereo; rear vision camera; SiriusXM All-Access Radio and SiriusXM Travel Link; HD Radio; and over-the-air updates. The 11.6-inch Multimedia Plus is standard on Sport and RS trim levels.

The system offers SOS Emergency Assistance, Enhanced Roadside Assistance, Automatic Collision Notification, Maintenance Notifications, Monthly Vehicle Health Report and Diagnostic Alerts, Stolen Vehicle Recovery Service, Vehicle Security Alarm Notification. Available convenience features include Remote Lock/Unlock, Remote Horn and Lights and Remote Vehicle Locator. New services for Impreza include Valet Mode, Trip Log and Driving Journal, and Remote Vehicle Configuration.

The compact Impreza debuted 30 years ago at the 1992 Los Angeles Auto Show, the only vehicle at the time to offer all-wheel drive. 

Pricing for the 2024 model has not yet been announced. The 2023 Impreza base model started at an MSRP of $20,815.