Automotive Fleet
MenuMENU
SearchSEARCH

Registration Opens for 2026 Fleet Forward Conference

Held on the East Coast for the first time, the Washington, D.C.-area event features expert-led education, a new IIHS Crash Test Experience, and collocation with the NAFA’s Fleet Safety Symposium.

July 7, 2026
Collage of Fleet Forward Conference photos and Registration Open wording

FFC is more than a conference — it's where fleet leaders gather to challenge assumptions, discover new technologies, and build the relationships that move the industry forward.

Credit:

Automotive Fleet

3 min to read


Fleet professionals navigating rapid changes in technology, regulation, and operations can now register for the 2026 Fleet Forward Conference, taking place Oct. 20-22 at the Gaylord National Harbor in Maryland, just outside Washington, D.C.

Held on the East Coast for the first time, this year's conference centers on the theme "Leading Fleets Through Transformation." The program will bring together fleet, mobility, and technology leaders for three days of education, networking, and hands-on experiences exploring the forces reshaping fleet management.

Ad Loading...

Register now for the 2026 Fleet Forward Conference.

Early Bird pricing ends Aug. 31.


"Fleet Forward Conference has always been about looking ahead, and this year our location reflects that mission," said Chris Brown, conference chair.

"Being just minutes from Washington, D.C., puts attendees at the crossroads of transportation policy, technology, and business. It's also our most accessible location yet for fleet professionals throughout the eastern United States, making it easier than ever to join the conversations shaping the future of fleet."

Education Focused on Fleet Transformation

The educational program is organized around six pillars reflecting today's evolving fleet landscape:

Ad Loading...

Attendees will hear from fleet executives, researchers, policymakers, and technology leaders addressing the industry's most pressing challenges.

The program includes keynote presentations from Insurance Institute for Highway Safety (IIHS) President David Harkey, who will share early findings from the organization's commercial vehicle safety research.

In the closing keynote, Merchants Fleet’s CEO Matt Dyer will discuss how the fleet profession is evolving into a more strategic business function.

Additional educational sessions and speakers will be announced in the coming weeks, expanding the conference program with practical case studies, fleet leadership discussions, and technology-focused presentations.


New IIHS Crash Test Experience

Ad Loading...

New for 2026, registered attendees will have the opportunity to participate in the IIHS Crash Test Experience, an optional behind-the-scenes visit to the Insurance Institute for Highway Safety's Vehicle Research Center in Virginia.

The experience includes a guided facility tour, a live vehicle crash test, and hands-on demonstrations of advanced crash-avoidance technologies, including automatic emergency braking (AEB), rear AEB, and self-parking systems. Attendees will also gain insight into IIHS's vehicle safety research and testing procedures, with demonstrations expected to include commercial vehicle safety technologies such as delivery van AEB systems.

"This is a rare opportunity to see the technologies shaping fleet safety tested in a real-world research environment," Brown said. "Fleet managers who have experienced IIHS crash tests have told us it was one of the most impactful experiences of their careers."

The IIHS Crash Test Experience is available exclusively to registered Fleet Forward Conference attendees.

Collocation with NAFA's Fleet Safety Symposium

Ad Loading...

FFC attendees can also register separately for NAFA’s Fleet Safety Symposium, a full-day certificate program taking place Oct. 19, immediately before the conference opens.

The symposium will focus on building safer fleet operations through leadership, driver engagement, emerging technologies, and organizational culture.

Participants who complete the program and pass the certification exam will earn NAFA's Fleet Safety Certificate, while also networking with fleet safety professionals from across North America.


More Fleet Forward

Vibe coding webinar promo image
Fleet Forwardby StaffAugust 12, 2026

How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]

A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.

Read More →
speaker card for Fresh Voices seminar at FFC
Fleet Forwardby StaffAugust 10, 2026

Is Fleet Ready for Its New Disruptors?

Three emerging leaders from a corporate fleet, public fleet, and the automotive supply chain will bring new ideas and a willingness to challenge industry norms to the Fleet Forward Conference stage.

Read More →
A fleet forward safety symposium announcement photo from NAFA
Fleet Forwardby News/Media ReleaseAugust 5, 2026

NAFA Announces 2026 Fleet Safety Symposium Education Program

Register for NAFA’s Fleet Safety Symposium and save $200 on your Fleet Forward Conference registration.

Read More →
Ad Loading...
Speaker card for vibe code session at Fleet Forward Conference
Fleet Forwardby Chris BrownAugust 3, 2026

Fleet Managers Take the Lead in Hands-On AI Workshop at FFC

The fleet manager-led session will show how to use “vibe coding” to build practical fleet tools without a traditional programming background.

Read More →
FFC seminar speaker card Cost of Crashes
Fleet Forwardby StaffJuly 31, 2026

NETS Crash-Cost Data and CoolSys’ 80% Loss Reduction Take Center Stage at FFC

NETS will present findings from its latest Cost of Crashes research, then CoolSys safety leader and author Shawn Martinez will explain how the company built a safer driving culture across 3,500 employees.

Read More →
seminar card for Gray Fleet Risk session at Fleet Forward Conference
Fleet Forwardby StaffJuly 24, 2026

Is Your Grey Fleet Creating an Unmanaged Safety Risk?

NCR Atleos Fleet Manager Jose Rocha will join Cardata and SambaSafety experts at Fleet Forward Conference to examine how fleets can extend safety oversight to every employee who drives for business.

Read More →
Ad Loading...
speaker image for Fleet Forward Conference session on agentic AI
Fleet Forwardby StaffJuly 22, 2026

Agentic AI Session at FFC Will Help Fleets Turn Data Into TCO Action

Mike Albert Fleet Solutions and Motorq will show how agentic AI can uncover maintenance, fuel, and utilization savings buried across disconnected fleet data.

Read More →
Graphic featuring the seven 2026 Fleet Hall of Fame nominees: Elsie Lucia, John Dmochowsky, Lee Miller, Frank Memolo, Roger Peterson, Mark F. Petersen, and Dave Durepo.
Fleet Forwardby Faith HowellJuly 21, 2026

Last Chance! Only Nine Days Left to Vote for the 2026 Hall of Fame

See the nominations for the 2026 Hall of Fame and select your choice for this year's class!

Read More →
Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
SponsoredJuly 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
Ad Loading...
visionary finalists
Fleet Forwardby Faith HowellJuly 16, 2026

7 Fleet Professionals Named Finalists for the 2026 Fleet Visionary Award

Meet the 2026 nominees for the Fleet Visionary Award.

Read More →