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Ram Professional Unveils Exclusive Discount for NAHB Members

See how National Association of Homebuilders members qualify for a $1,000 credit on Ram vehicles via discount code.

A Ram truck hauling construction equipment.

NAHB members can now take advantage of a $1,000 cash allowance for the retail purchase/lease on most 2024 and 2025 Ram models for day-to-day business use.

Photo: Ram Professional

2 min to read


Ram Professional has announced a new partnership with the National Association of Homebuilders (NAHB) that provides significant savings for NAHB members on its lineup of trucks and vans, including the Ram 1500, Ram Heavy Duty, Ram Chassis Cab, and Ram ProMaster/ProMaster EV.

NAHB members can now take advantage of a $1,000 cash allowance for the retail purchase/lease on most 2024 and 2025 Ram models for day-to-day business use. A total of 10 coupons can be redeemed per member. One coupon may be used per vehicle.

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“Ram is proud to partner with the National Association of Homebuilders to support their members with exclusive savings on our toughest lineup of trucks and vans,” said Tim Kuniskis, Ram brand CEO – Stellantis. “This collaboration reflects our commitment to empowering hardworking professionals and commercial customers with vehicles that excel in performance, versatility, and durability, making their businesses more efficient and successful.”

The North American commercial truck market is expected to reach more than 550,000 vehicles this year, and homebuilders are a significant portion of that volume. According to Ram, this partnership is an important component of the brand’s commitment to those customers.

How NAHB Members Can Claim Ram Discount Codes

NAHB members can take advantage of this offer by filling out a Ram Code Request form to receive their company’s allotted 10 Ram discount codes. Each code is valid for one vehicle purchase or lease.

Once a code is received, members can print out all provided documents and bring them to their local dealer with a valid ID before purchasing or leasing the vehicle.

This program is also compatible with the following program types, providing the vehicle meets all program eligibility requirements:

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  • DriveAbility (Automobility) program

  • National or regional consumer cash allowance/APR programs

  • National or regional consumer lease cash programs

  • National or regional lease rate programs

  • National or regional dealer cash programs

  • All target direct mail/certificate programs

  • On-the-job commercial vehicle programs

NAHB members and prospective members can visit nahb.org to learn more

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