Ford Motor Co. is planning to launch a lifestyle pickup truck based on its 2021 Bronco SUV that could compete with Fiat Chrysler Automobiles' Jeep Gladiator, according to a automotive research firm.
The Bronco pickup truck is scheduled for production in July 2024, according to AutoForecast Solutions. Automobile Magazine was the first media outlet to report the news. Design and engineering began shortly after the launch of the Jeep pickup.










