Automotive Fleet
MenuMENU
SearchSEARCH

Subaru Announces Pricing on 2023 Forester

The new SUV model comes standard with the latest version of EyeSight Driver Assist technology and symmetrical all-wheel drive, and starts at $26,395.

Subaru Announces Pricing on 2023 Forester

The Forester delivers up to 33 mpg EPA-estimated highway fuel economy and offers up to 1,500-lb. towing capacity.

Photo: Subaru

3 min to read


Subaru of America, Inc. has announced pricing on its popular SUV, the 2023 Forester. The vehicle will be offered in six trim levels when it arrives at Subaru retailers in December.

Standard across the model line is EyeSight Driver Assist Technology. The latest version of its active safety system that debuted last year has improved overall performance thanks to a wider field of view and updated software, according to the company. Automatic Emergency Steering is included on models equipped with Blind-Spot Detection with Lane Keep Assist and Rear Cross-Traffic Alert. The safety feature works with EyeSight and Blind-Spot Detection to assist with steering control to help avoid a collision at speeds less than 50 mph.

Ad Loading...

As in prior model years, all Forester models come standard with seven airbags: driver and front passenger frontal airbags, side curtain airbags, and side pelvis/torso airbags, as well as a driver’s knee airbag.

All Forester models are powered by a 2.5L Subaru Boxer engine with a Lineartronic CVT and Subaru Symmetrical All-Wheel Drive. The direct-injection engine produces 182 hp and 176 lb-ft of torque. The Forester SUV delivers up to 33 mpg EPA-estimated highway fuel economy. The compact SUV also offers up to 1,500-lb. towing capacity (3,000-lb. for Wilderness) and features standard Trailer Stability Assist.

The Forester earned two awards from Kelley Blue Book in its segment this year: 2022 Kelley Blue Book Best Resale Value Award and 2022 Kelley Blue Book 5-Year Cost to Own. The compact SUV also won in its category for the U.S. News & World Report’s 2022 Best Cars for Teens. The Subaru Forester received the 2022 Insurance Institute for Highway Safety (IIHS) Top Safety Pick+ award. This marks the 16th consecutive year Forester has earned an IIHS Top Safety Pick (2007-2022).

2023 Subaru Forester MSRP

Trim

Transmission

MSRP

Forester

CVT

$26,395

Forester Premium

CVT

$29,395

Forester Sport

CVT

$30,965

Forester Wilderness

CVT

$34,020

Forester Limited

CVT

$33,075

Forester Touring

CVT

$36,495


The 2023 Forester base model comes standard with a long list of features, including power windows, door locks, and side mirrors; dual USB-A input/charge ports in the front center console; multi-function display; remote keyless entry; and combination meter with color LCD.

Also standard is the Subaru Starlink 6.5-inch Multimedia Plus system with high-resolution touchscreen, smartphone integration with Apple CarPlay, Android Auto, and Bluetooth hands-free phone and audio streaming connectivity; SiriusXM and TravelLink (4-month free Platinum Plan subscription); and CD player. An option package upgrades the Base model with 17-inch aluminum alloy wheels in silver finish and a ladder-type roof rail design with convenient tie-down points. The rail system offers a dynamic load capacity of 176-lb. and a 700-lb static load limit, allowing safe use of a roof-top tent. The option package has an MSRP of $625.

Ad Loading...

Last year's base price for the 2022 Forester was $25,195.

More Vehicle Research

2027 Chevrolet Silverado 1500 models in a row
Vehicle Researchby Chris BrownJune 16, 2026

Chevrolet Brings Duramax Diesel to Work Truck Trim in Next-Generation 2027 Silverado 1500

The 2027 Silverado 1500 adds Duramax diesel availability to the Work Truck trim, introduces two new V-8 engines, and standardizes a 16.3-inch center display across all trims. Pricing and specifications are pending.

Read More →
A promotional graphic with a dark blue background featuring a woman pointing toward the headline, “Why Fleet Management Looks Different in 2026.” The graphic is labeled “Weekly Cheat Sheet” and includes icons representing trends, insights, and strategies.
Vehicle Researchby Faith HowellJune 15, 2026

Why Fleet Management Looks Different in 2026 | AF News Recap

This week's fleet headlines highlight a mix of industry leadership and an important safety reminder for fleet professionals.

Read More →
Stellantis executive talks from stage
Vehicle Researchby Chris BrownJune 10, 2026

Ram Previews ProMaster City, Updates Fleet Vehicle Lineup

The return of the small van headlined enhancements across the ProMaster, Chassis Cab, Heavy Duty, and Ram 1500 lineup, along with a preview of future Ram products.

Read More →
Ad Loading...
Dark blue bar graphs showing percentage gains in average wholesale used vehicle prices
Remarketingby News/Media ReleaseJune 5, 2026

Wholesale Used Vehicle Market Sustains Moderate Rise In Values, Prices

Trends continue to normalize after a strong start to the year, as consumers contend with higher gas prices in the coming summer months.

Read More →
A red and blue graphic representing the expansion of Stellantis pro one,

Stellantis Launches Pro One in North America

Stellantis has launched Stellantis Pro One in North America, unifying its commercial vehicle operations under a global business unit and outlining plans for new vans, pickups, and fleet-focused services.

Read More →
Woman in a blue shirt points toward text reading “The Future of Fleet Is Closer Than You Think” on a Weekly Cheat Sheet graphic about fleet technology, cybersecurity, safety, and industry trends.
Vehicle Researchby Faith HowellJune 5, 2026

The Future of Fleet is Closer Than You Think | AF News Recap

Cybersecurity threats, autonomous vehicle strategies, and hands-on crash testing experiences are all making headlines this week. Here's a quick look at the trends shaping the future of fleet.

Read More →
Ad Loading...
A blue and red Automotive Fleet graphic calling for nominations for the fleet safety award.
Safetyby Faith HowellJune 4, 2026

Nominations Open for 2026 Fleet Safety Award

Nominations have officially opened for the 2026 Fleet Safety Award Winner.

Read More →
Green and black bar graphs show May 2025 v. 2026 fleet vehicle sales into commercial, rental, and government fleet sectors.
Vehicle Researchby Martin RomjueJune 3, 2026

Commercial Fleet Sales Still Lead Sectors Despite May Mini Dip

The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.

Read More →
Dark teaser image of Stellantis Pro One’s autonomous Box on Wheels delivery concept, a driverless zero-emission vehicle designed for last-mile logistics and fleet operations.
Vehicle Researchby StaffJune 2, 2026

Stellantis Pro One Unveils 2030 Strategy: 11 New Models, Autonomous Concept, and Uptime-as-a-Service

The commercial vehicle division sets ambitious targets, including 30% volume growth and a push toward 100% vehicle uptime through a new ecosystem services platform.

Read More →
Ad Loading...
Presenter stands onstage before a large screen announcing Ford Pro’s expanded 5-year, 100,000-mile powertrain warranty for additional fleet vehicles beginning with the 2027 model year.
Vehicle Researchby StaffJune 1, 2026

Ford Pro Expands 5-Year/100,000-Mile Powertrain Warranty to Additional Commercial Vehicles

Beginning with the 2027 model year, Ford Pro will extend its 5-year/100,000-mile limited powertrain warranty to a broader range of commercial vehicles, including several SUVs, pickups, and EVs purchased by eligible fleet customers.

Read More →