Automotive Fleet
MenuMENU
SearchSEARCH

Ridecell Launches Platform to Convert Vehicle Data into Automated Operations

Fleet IoT Automation is designed to drive efficiencies via pre-built digital workflows for logistics, leasing, rental, and shared mobility, as well as corporate and government motorpool fleets.

April 20, 2021
Ridecell Launches Platform to Convert Vehicle Data into Automated Operations

Ridecell uses IoT and automation for stolen vehicle recovery, automating DTC resolution, and for creating new fleet revenue streams.

Image courtesy of Ridecell.

2 min to read


Ridecell Inc. has announced Fleet IoT Automation, an IoT-driven platform designed specifically for fleet-based businesses. Fleet IoT Automation is designed to integrate data insights with digital vehicle control to turn today’s manual processes into automated workflows, the company said in a statement. 

Fleet IoT Automation is designed to digitize and automate vehicle control, rental access, repairs, scheduling, and entire fleet workflows. Fleet IoT unifies data from existing fleet management systems and connected vehicle and telematics platforms. The information is used as triggers to automate tasks, which allows fleet managers to respond immediately when revenue opportunities or operational issues arise, Ridecell said.

Ad Loading...

For instance, a tire-pressure alert would automatically remove the vehicle from active service, trigger a maintenance crew to resolve the problem, and return the vehicle into service when the task was completed.

For fleets where theft is a problem, stolen vehicles would automatically be immobilized while the system issues a location report to authorities based on preconfigured workflows. And for vehicles where the fleet is used to generate revenue, the system is designed to automatically segment user behavior and target individuals with promotions designed to grow revenues and service usage.

The platform provides the data pipeline, APIs, and SDKs needed for integration and communication with internal systems.

“Knowing what’s happening with your fleet is a good start. Fully automating the response is revolutionary,” said Aarjav Trivedi, CEO of Ridecell. “Now business and operations teams at fleets have a powerful tool at their fingertips that lets them improve customer service, increase fleet uptime, and derive new revenue streams from fleets.”

More Fleet Forward

seminar card for Gray Fleet Risk session at Fleet Forward Conference
Fleet Forwardby StaffJuly 24, 2026

Is Your Grey Fleet Creating an Unmanaged Safety Risk?

NCR Atleos Fleet Manager Jose Rocha will join Cardata and SambaSafety experts at Fleet Forward Conference to examine how fleets can extend safety oversight to every employee who drives for business.

Read More →
speaker image for Fleet Forward Conference session on agentic AI
Fleet Forwardby StaffJuly 22, 2026

Agentic AI Session at FFC Will Help Fleets Turn Data Into TCO Action

Mike Albert Fleet Solutions and Motorq will show how agentic AI can uncover maintenance, fuel, and utilization savings buried across disconnected fleet data.

Read More →
Graphic featuring the seven 2026 Fleet Hall of Fame nominees: Elsie Lucia, John Dmochowsky, Lee Miller, Frank Memolo, Roger Peterson, Mark F. Petersen, and Dave Durepo.
Fleet Forwardby Faith HowellJuly 21, 2026

Voting Opens for 2026 Fleet Hall of Fame

See the nominations for the 2026 Hall of Fame and select your choice for this year's class!

Read More →
Ad Loading...
Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
SponsoredJuly 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
visionary finalists
Fleet Forwardby Faith HowellJuly 16, 2026

7 Fleet Professionals Named Finalists for the 2026 Fleet Visionary Award

Meet the 2026 nominees for the Fleet Visionary Award.

Read More →
a graphic of the 9 finalists for the 2026 fleet manager of the year
Fleet Forwardby Faith HowellJuly 15, 2026

9 Fleet Leaders Nominated for the 2026 Fleet Manager of the Year Award

Meet the nine finalists for the 2026 Fleet Manager of the Year Award.

Read More →
Ad Loading...
title card for the 2026 Fleet Forward Conference
Fleet Forwardby StaffJuly 13, 2026

Fleet Forward Conference to Debut First Registration-Based Analysis of Largest Commercial Fleets

The session will deliver an exclusive first look at registration data covering more than 1.5 million commercial vehicles, offering one of the industry's most detailed views of the private fleet market.

Read More →
Collage of Fleet Forward Conference photos and Registration Open wording
Fleet Forwardby StaffJuly 7, 2026

Registration Opens for 2026 Fleet Forward Conference

Held on the East Coast for the first time, the Washington, D.C.-area event features expert-led education, a new IIHS Crash Test Experience, and collocation with the NAFA’s Fleet Safety Symposium.

Read More →
Composite graphic featuring portraits of NAFA’s 2026 Fellows: Clyde “Dale” Collins, Patti Earley, Bryan Flansburg, Bob Mossing and Cedric Roberts, recognized for fleet leadership and service.
Fleet Forwardby News/Media ReleaseJune 11, 2026

Earley, Mossing Named to NAFA's 2026 Class of Fellows

The honor recognizes five outstanding professionals whose leadership, service and contributions have made a significant impact on NAFA and the fleet management profession.

Read More →
Ad Loading...
Attendees watch a live vehicle crash test at the IIHS Vehicle Research Center, where fleet professionals can observe safety testing and advanced crash-avoidance technologies in action.
Fleet ForwardJune 4, 2026

Fleet Forward Conference Adds IIHS Crash Test Experience for 2026 Attendees

Attendees will witness a live crash test, tour the IIHS Vehicle Research Center, and experience advanced crash-avoidance technologies firsthand.

Read More →