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Ridecell Launches Platform to Convert Vehicle Data into Automated Operations
Fleet IoT Automation is designed to drive efficiencies via pre-built digital workflows for logistics, leasing, rental, and shared mobility, as well as corporate and government motorpool fleets.

Ridecell uses IoT and automation for stolen vehicle recovery, automating DTC resolution, and for creating new fleet revenue streams.
Image courtesy of Ridecell.
Ridecell Inc. has announced Fleet IoT Automation, an IoT-driven platform designed specifically for fleet-based businesses. Fleet IoT Automation is designed to integrate data insights with digital vehicle control to turn today’s manual processes into automated workflows, the company said in a statement.
Fleet IoT Automation is designed to digitize and automate vehicle control, rental access, repairs, scheduling, and entire fleet workflows. Fleet IoT unifies data from existing fleet management systems and connected vehicle and telematics platforms. The information is used as triggers to automate tasks, which allows fleet managers to respond immediately when revenue opportunities or operational issues arise, Ridecell said.
For instance, a tire-pressure alert would automatically remove the vehicle from active service, trigger a maintenance crew to resolve the problem, and return the vehicle into service when the task was completed.
For fleets where theft is a problem, stolen vehicles would automatically be immobilized while the system issues a location report to authorities based on preconfigured workflows. And for vehicles where the fleet is used to generate revenue, the system is designed to automatically segment user behavior and target individuals with promotions designed to grow revenues and service usage.
The platform provides the data pipeline, APIs, and SDKs needed for integration and communication with internal systems.
“Knowing what’s happening with your fleet is a good start. Fully automating the response is revolutionary,” said Aarjav Trivedi, CEO of Ridecell. “Now business and operations teams at fleets have a powerful tool at their fingertips that lets them improve customer service, increase fleet uptime, and derive new revenue streams from fleets.”
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