FULLERTON, CA - Yokohama Tire Corporation's all-new ultra high-performance tire (UHPT), the ADVAN Neova AD08, received high praise and scores from Tire Rack in its recent Extreme Performance Summer Tire Testing session.
by Staff
July 13, 2009
ADVAN AD08
2 min to read
FULLERTON, CA - Yokohama Tire Corporation's all-new ultra high-performance tire (UHPT), the ADVAN Neova AD08, received high praise and scores from Tire Rack in its recent Extreme Performance Summer Tire Testing session, according to the manufacturer.
Matched against three of Tire Rack's newest Extreme Performance Summer Tire competitors during rigorous testing, the Neova AD08 ranked first in overall lap time, dry slalom, real-world handling, dry stopping distance and overall dry track subjective rating.
Ad Loading...
The AD08 is the latest addition to Yokohama's global flagship ADVAN® line and an updated version of the Neova AD07, known since 2006 as "the fastest street tire." After the Tire Rack testing, it is clear the AD08 is faster than its main competitors in the dry.
Tire Rack described the AD08 as having "Laser-sharp steering response and balance of dry and wet traction. The Yokohama ADVAN Neova AD08's steering response was quick and precise, braking was sure-footed and overall handling felt well-balanced, which combined to help this tire deliver the fastest overall (dry) lap time of the test."
Tire Rack summed it up by saying, "It has race tire-like handling and traction for the street."
"The Tire Rack test results confirm what we already know: the Neova AD08 is the fastest, best-handling UHPT on the market," said Mark Chung, director, corporate strategy and planning.
The Tire Rack testing took place at its 10-acre facility in South Bend, Ind., which features a 1/3-mile test course with 90-degree street corners, and simulated lane changes. Tires were also tested on a 6.6-mile loop of expressway, state highways and county roads at city and highway speeds on varied road surfaces.
Ad Loading...
The all-new ADVAN AD08, available in 32 sizes ranging from 15 to 19 inches, is designed for a variety of premium sports cars and sedans, including Porsche, Mercedes-Benz, BMW, Lexus, and others.
Distracted driving remains one of the most persistent risks in fleet operations. New approaches focus on removing mobile device use entirely while adding real-time safety support.
As distraction risks evolve, fleets are turning to smarter, more connected technologies to better understand what’s happening behind the wheel. Part 2 explores how these tools are helping identify risky behaviors and improve visibility across operations.
Distracted driving is often measured by what we can see—phones in hand, eyes off the road. But what about the distractions we can’t? A recent incident raises a bigger question about awareness, attention, and why subtle risks so often go unnoticed.
Fleets have more driver data than ever, so why isn't behavior changing? Training requires more than reports and coaching — it requires real-world practice.
A two-part conversation with Stefan Heck on how AI is transforming the fight against distracted driving. As fleets adopt smarter tools, the focus shifts from reacting to preventing risk. In Part 1, we look at where AI is making an impact for fleets today.
An 11% drop in pedestrian fatalities in early 2025 signals progress in U.S. road safety, but elevated death rates and ongoing risks underscore the need for continued action from fleets and policymakers.