Toyota's Fuel Cell Sedan to Cost $70K

Toyota's hydrogen fuel cell sedan will retail for about $70,000 when the automaker introduces it in Japan in April, before rolling it out in the U.S. and Europe during the summer of 2015.

by Staff

June 25, 2014

Toyota's Fuel Cell Sedan to Cost $70K — **Photo courtesy of Toyota.**

1 min to read

Toyota's hydrogen fuel cell sedan will retail for about $70,000 when the automaker introduces it in Japan in April, before rolling it out in the U.S. and Europe during the summer of 2015.

Toyota has also released images of the exterior design of the fuel cell sedan that was first inveiled at the Tokyo Motor Show in 2014.

Toyota is setting the price of the sedan at roughly 7 million yen (or about $68,810). However, Toyota has said pricing for the U.S. and Europe hasn't been determined.

Sales of the vehicle in Japan will be restricted to areas with fueling infrastructure.

Full specs of the vehicle have not been released, but the vehicle will offer a range of approximately 435 miles according to results obtained under the Japanese government's vehicle testing program.

Topics:Japan Toyota Mirai Hydrogen Fuel Cell Vehicles Pricing Toyota Global Fleet

More Global Fleet

Cover of a whitepaper titled “The Hidden Costs of Departmentally Assigned Vehicles on Your Fleet” featuring a black fleet vehicle driving on a road at sunset. Subheadline reads: “Discover how your fleet can reduce costs and minimize risk by implementing vehicle sharing.” The document focuses on fleet optimization, vehicle sharing, cost reduction, utilization tracking, and risk management for fleet operations.

Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools

Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.

Fleet Costs Are Rising: Here’s How Leaders Are Responding

Fleet leaders are under pressure to reduce costs, adapt to economic uncertainty, and make smarter decisions. See how peers across North America are responding with real data, proven strategies, and forward-looking insights. Download the 2026 Market Pulse Report to benchmark your strategy and uncover where you can gain an edge.