Read More: Toyota Announces 2023 Corolla Sedan, Hybrid
Toyota Premieres Fifth-Generation Prius
The completely redesigned Prius features Toyota’s first 2.0L Plug-in Hybrid System, combining the Dynamic Force Engine and lithium-ion batteries.

The all-new Prius features Toyota Safety Sense, the latest active safety package with advanced and improved functions, and Advanced Park, an advanced driving support system.
Photo: Toyota
Toyota has unveiled the all-new Prius, with Series Parallel Hybrid (HEV) models to launch in winter this year and Plug-in Hybrid (PHEV) models in spring 2023.
With second-generation TNGA platform, the new Prius comes with Toyota’s first 2.0L Plug-in Hybrid System. The combination of the Dynamic Force Engine and lithium-ion batteries achieves maximum system output of as much as 164 kW (223 PS) while maintaining the same level of fuel efficiency as the previous model.
EV driving range is about 50% higher than the previous model. With improved battery performance, the new Prius can operate on EV mode alone for most daily drives. It also comes with a “My Room Mode,” which allows the use of air conditioning and audio systems from the external power source by turning the power switch on during charging.
With the PHEV, the battery pack is located under the rear seat instead of in the cargo area, giving the new Prius a lower center of gravity and increased cargo capacity.
The latest Series Parallel Hybrid System provides a maximum system output of 144 kW (193 PS) for the 2.0L version, which is 1.6 times higher than the previous model. The HEV model comes with the latest E-Four system, which offers improved uphill performance on low-friction road surfaces, such as snow-covered roads, and greater stability when turning.
Toyota Safety Sense, the latest active safety package with advanced and improved functions, is standard on all new Prius models. The range of detectable objects has been expanded even further. The new Prius is equipped with a monocular camera at the front, a rear-facing camera for the digital inner mirror, and an in-vehicle drive recorder.
The new Prius features Advanced Park (with remote function), an advanced driving support system that enables easy automatic parking and exiting from parking spaces in various parking situations. With operation outside the car via a dedicated smartphone app, the car can also enter and exit parking spaces remotely.

An external electric power supply attachment comes as standard so that external power supply is possible while the door windows are closed to prevent rain and insects from getting in the car.
Photo: Toyota
It is equipped with two 100 VAC/1,500 W accessory power outlets: one at the back of the center console and one in the cargo space. Drivers can select the BEV external power supply mode, which uses power from the battery only without starting the engine, or the HEV external power supply mode, which recharges the battery from the engine if the remaining power is too low. It also comes with an external electric power supply attachment as standard.
PHEV models are equipped with a second-generation solar charging system that achieves a more efficient conversion of solar energy into electricity. This generates power equivalent to driving up to approximately 776 miles per year. Electric power generated while parked is used to charge the drive battery, with the system not only supplying electricity for driving but also for air conditioning and other functions. Electric power generated during driving is used to supplement the auxiliary battery system.
The price and on-sale date of the 2023 Prius will be announced later this year.
More Vehicle Research

Subaru Announces Pricing for 2027 Subaru Uncharted
Subaru has announced pricing for the 2027 Uncharted EV, which returns with no price increase, an estimated range of more than 300 miles, and a starting MSRP of $34,995.
Read More →
What Should We Make of the Fiat Topolino?
This atypical low-speed vehicle is coming to the U.S. It's smaller than a Smart Fortwo and starts at $13,995.
Read More →
USPS, Zipcar, DPD UK, and Others Named Winners of The Optimizers Awards 2026
USPS, Zipcar, DPD UK, and other fleet organizations were recognized in the 2026 Optimizers Awards for initiatives involving route optimization, automation, AI, and fleet utilization.
Read More →
Commercial Fleet Sales Contribute To June, YTD Gains
The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.
Read More →
Mid-Atlantic Advanced Transportation Summit to Explore Fleet Fuels, Infrastructure, and Transportation Innovation
Fleet Forward Conference expands collaboration with Clean Cities organizations as part of a broader effort to connect fleet leaders with emerging transportation technologies and strategies.
Read More →
America's 250th Birthday: Vehicles That Kept the Country Moving Over the Years
As the United States celebrates its 250th anniversary, Automotive Fleet looks back at 11 vehicles that helped shape commercial transportation.
Read More →
Can AI Really Make Fleet Drivers Safer?
Chris Brown and Wheels rep David Glines discuss how AI is reshaping safety for fleet drivers.
Read More →
GMC Previews Redesigned 2027 Sierra 1500 with New V8 Engines, Expanded Technology
The next-generation Sierra arrives later this year with new powertrains, a fully redesigned cabin, and trims aimed at the premium end of the full-size pickup segment.
Read More →
Slate Debuts Colorful, Unique EV Models
A recent media and client event, studded with electric vehicles dressed up on platforms, planted a new position for the manufacturer in the wider EV market. Fleets will find cost-saving advantages.
Read More →
Slate Electric SUV, Pickup Switchable Model Aims For Light-Duty Fleets
Everything about this EV is counterintuitive and understated, making it stand out from the crowd.
Read More →