Toyota Chairman Calls Hybrids ‘Long Bridge’ to the Future

While addressing the Economic Club of Washington, D.C., in late September, Toyota Motor Corporation Chairman Takeshi Uchiyamada described his vision of future of alternative fuel vehicles and the Prius’ role in it.

by Staff

October 15, 2013

1 min to read

Toyota Motor Corporation Chairman Takeshi Uchiyamada addresses the Economic Club of Washington, D.C. *Photo: copyright Ralph Alswang www.ralphphoto.com*

While addressing the Economic Club of Washington, D.C., in late September, Toyota Motor Corporation Chairman Takeshi Uchiyamada described his vision of the future of alternative-fuel vehicles and the Prius’ role in it.

“Some people say hybrid vehicles such as the Prius are only a bridge to the future. But we think it could be a long bridge and a very sturdy one. There are many more gains we can achieve with hybrids,” stated Uchiyamada at the September 30^th event, going on to describe Toyota’s work with hydrogen fuel cell vehicles. “I personally expect a lot from this hydrogen fuel cell technology. If government and industry work together, this might be part of the long-term solution.”

Uchiyamada went on to discuss the further reduction of emissions, the marrying of automobiles and connectivity technologies, as well as the concept of an intelligent transportation system. A video of the presentation and interview, as well as a copy of the transcript, is available online.

Topics:Prius Gasoline-Electric Hybrids Hydrogen Fuel Cell Vehicles Toyota Green Fleet

More Green Fleet

Rendering of electric vehicles charging beneath a solar-panel canopy, illustrating Inspiration Mobility Group’s acquisition of Electrada assets to expand commercial fleet electrification services.

Green Fleet•by News/Media Release•June 17, 2026

Inspiration Mobility Acquires Key Electrada Assets

Inspiration Mobility Group has acquired select assets of Electrada, adding the fleet electrification provider's team, technology, and charging infrastructure development capabilities to its energy management business.

Turning Connected Vehicle Data Into Decisions That Matter

Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.

Are You Tracking Your Fleet's True Total Cost of Ownership?

Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.

Hybrids: Electrification Without the Challenges

For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.