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NewsMay 20, 2014

Toyota Develops Chip to Boost Hybrid Performance

Toyota recently announced that it has manufactured a semiconductor chip that could improve the fuel efficiency of the OEM's hybrids, such as the Prius, by as much at 10 percent.

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NewsJanuary 15, 2014

Toyota Hybrid Sales Top 6M Vehicles Worldwide

Toyota Motor Corporation recently announced that cumulative global sales of its hybrid vehicles topped the 6 million unit mark at the end 2013, reaching just under 6.1 million units.

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NewsOctober 15, 2013

Toyota Chairman Calls Hybrids ‘Long Bridge’ to the Future

While addressing the Economic Club of Washington, D.C., in late September, Toyota Motor Corporation Chairman Takeshi Uchiyamada described his vision of future of alternative fuel vehicles and the Prius’ role in it.

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NewsOctober 11, 2013

Toyota Cuts Prices on 2014 Prius Models

Toyota will cut the starting price of both the base and advanced models of the 2014 Prius Plug-In Hybrid.

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NewsSeptember 4, 2013

Toyota Details Plans for Next Generation Prius, Plug-In Prius, and Fuel Cell Vehicle

Between now and the end of 2015, Toyota plans to introduce 15 new or redesigned hybrid vehicles globally and its first commercially available hydrogen fuel cell vehicle.

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NewsDecember 20, 2011

Toyota Posts MSRP, New Features for 2012 Prius Liftback and RAV4

TORRANCE, CA - Price changes include increase of 2.0% to 4.3% for the Prius, an 0.4% increase for the base-model RAV4, and price decreases for select RAV4 models.

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NewsNovember 15, 2011

Toyota Releases 2012-MY Prius c Details

TORRANCE, CA – Toyota announced it plans to debut its new Prius c subcompact hybrid at the 2012 North American International Auto Show in Detroit.

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NewsNovember 15, 2011

Toyota Releases 2012-MY Prius c Details

TORRANCE, CA – Toyota announced it plans to debut its new Prius c subcompact hybrid at the 2012 North American International Auto Show in Detroit. In addition, the automaker said the vehicle will go on sale in the spring of 2012.

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NewsSeptember 20, 2011

Toyota Provides 2012-MY Prius v Retail Pricing and Prius Feature Updates

RICHMOND - The new 2012-MY standard Prius will feature exterior changes and a number of infotainment upgrades for the Two, Three, and Four models. The new, larger Prius v will come in three models, the Two, Three, and Five.

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NewsSeptember 19, 2011

Toyota Reveals 2012-MY Prius Plug-In Hybrid Details and Retail Pricing

RICHMOND, CA – Toyota launched its new Prius Plug-in Hybrid at the Green Drive Expo in Richmond, Calif.

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