Top-Rated Head Restraints Cut Injuries by 11%
A new study from two affiliated insurance industry groups highlights progress in the prevention of whiplash in rear-end crashes.

Photo: IIHS
Vehicle seat/head restraint combinations earning top scores from the Insurance Institute for Highway Safety reduce injury claim rates by 11.2 percent, compared to vehicles with poorly rated restraint combinations, a new study found.
The study, released by IIHS and the Highway Loss Data Institute, concluded that top-rated restraint combinations markedly reduce the likelihood that someone will sustain neck injuries if rear-ended by another vehicle.
The study also underscored the dramatic improvement in such restraint quality in today’s vehicles. A decade ago, IIHS said, more than half of the seat/head restraints the institute evaluated were rated “poor” and just 9 percent drew a “good” score. In contrast, 95 percent of 2015 models earned a “good” rating and none were rated “poor.” IIHS credited its own ratings program, combined with stricter federal requirements for higher front-seat head restraints, for the overall improvement in such occupant protection.
IIHS rates such vehicle restraints as “good,” “acceptable,” “marginal,” or “poor” based on both front-seat head restraint geometry and test results. (To learn more about these test methods, click on the photo or link below the headline to watch an IIHS video from 2013.)
In the U.S., whiplash injuries are the most frequently reported type of injury resulting from crashes.
For the recent study, researchers used an insurance claim database of more than 600,000 rear-impact crashes to assess the likelihood of an associated injury claim. IIHS and HLDI based study results on 2001-2014 model-year cars and SUVs using property damage liability and personal injury protection claims.
“The injury-reduction benefits were greatest for good-rated seats/head restraints,” IIHS reported. “Those with acceptable or marginal ratings had injury rates that were 4.4 percent and 3.7 percent lower, respectively, than seats/head restraints rated poor.”
The safety benefit of higher-quality restraints was even more pronounced among women, who saw lower injury rates with “good,” “acceptable,” and “marginal”-rated seats compared with “poor”-rated seats. For men, only “good”-rated seats were tied to statistically lower injury rates.
Females are believed to be at a higher risk for neck injuries because of several physical differences, the study noted.
“Injury rates were 13 percent lower for women and 9 percent lower for men in vehicles with good-rated seats/head restraints,” IIHS said.
More Safety

Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity
Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.
Read More →
From Driver Well-Being to EV Charging | AF News Recap
Mental health belongs in the fleet safety conversation. This week, we’re looking at five ways fleets can support employee well-being before a crisis, plus Holman’s expansion in Mexico, new one-day Fleet Forward passes, and why EV charging demand is outpacing infrastructure growth.
Read More →
Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset
Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.
Read More →
Don't Wait for a Crisis: 5 Ways to Build Mental Health Into Your Fleet Safety Program
For Suicide Prevention Month, fleet and safety leaders have an opportunity to put mental health where it belongs: at the center of workplace safety.
Read More →
How Camera Data Can Strengthen a Fleet’s Insurance Renewal
Insights from a commercial insurance carrier and a broker show how fleets can turn video telematic data, driver coaching, and improved claims results into a stronger case at insurance renewal.
Read More →
The Safest Fleets Aren’t the Ones with the Most Technology
You’ve made the telematics investment. Here’s how to capture the other half of its value and build the safest fleet on the road.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
NETS Sets 2026 Fleet Safety Benchmark Conference for Indianapolis
The Sept. 15–17 program will feature fleet benchmarking data, case studies, emerging technologies, and implementation strategies while running alongside the NSC Safety Congress & Expo.
Read More →
Off-the-Job Crashes Account for 43% of Employers’ $61.7 Billion Crash Burden
NETS quantifies costs dispersed across fleet, risk, HR, and other departments while providing new per-crash benchmarks for employers.
Read More →
Ram Recalls More Than 1.27 Million 1500 Pickups for Seat Belt Anchor Issue
The recall affects certain 2019-2026 Ram 1500 pickups that may have improperly attached second-row seat belt buckle anchors.
Read More →