Sixt Awarded for Mobility App
The prize is awarded to German companies that have fundamentally changed the rules of the game in their industry.

The jury was not only impressed by the concept, but also by the design and functionality of the Sixt App.
Photo courtesy of Sixt.
Bain & Company and Manager Magazine honored Sixt with the prestigious Game Changer Award last week in Berlin.
A jury that included Siemens CEO Jo Kaeser, automotive manager Harald Krüger, Manager Magazine editor-in-chief Martin Noé, and Bain Germany CEO Walter Sinn, among others, recognized Sixt for the customer experience of the new Sixt App. The prize is awarded to German companies that have fundamentally changed the rules of the game in their industry.
The app offers an integrated mobility service that enables easy digital access to car rental, carsharing, and driving services for around 20 million Sixt customers worldwide with easy digital access to more than 270,000 vehicles, over 1.5 million drivers, and thousands of e-scooters.
The jury was not only impressed by the concept, but also by the design and functionality of the Sixt App.
Alexander Sixt, who was just honoured as “Digitiser 2019” together with his brother at the 2019 Digital Champion Awards from WirtschaftsWoche and Deutsche Telekom in October, accepted the award.
Originally posted on Auto Rental News
More Global Fleet

Cameras, Safety and Insurance: From Reactive Claims to Real-time Prevention
Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Learn more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab.
Read More →
Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →
Fleet Costs Are Rising: Here’s How Leaders Are Responding
Fleet leaders are under pressure to reduce costs, adapt to economic uncertainty, and make smarter decisions. See how peers across North America are responding with real data, proven strategies, and forward-looking insights. Download the 2026 Market Pulse Report to benchmark your strategy and uncover where you can gain an edge.
Read More →
Enterprise Fleet Management Surpasses 900,000 Vehicles in U.S. & Canada
Enterprise Mobility connects with mobility solutions around the globe
Read More →Automotive Fleet's Guide to Fleet Electrification
Unlock the secrets to a successful transition to electric fleets with Automotive Fleet's comprehensive Fleet Electrification Guide!
Read More →
Sumitomo Rubber Industries to Acquire Viaduct
Viaduct will join Sumitomo as an independent subsidiary. Partnership strengthens global reach and accelerates AI-driven innovation for fleets and manufacturing.
Read More →
AfMA’s 2025 Education & Leadership Summit: 26 Years of Impactful Connection
Held in Sydney, the Australasian Fleet Management Association’s 2025 Summit marked ten years of growth as the event expanded its global reach and doubled down on practical, non-commercial fleet leadership programming.
Read More →
Closing Soon! Nominate a 2025 Global Fleet Team of the Year
Submit your nomination for the award that honors outstanding multinational fleet teams. Nominations close Aug. 15.
Read More →
Seven Strategies to Reduce Preventable Accidents
“Accidents” suggest inevitability, but most crashes are preventable — caused by driver actions and behaviors. Here’s why shifting the narrative can improve road safety.
Read More →
2024 Global Fleet Conference in Photos
Check out photos from the first two days of the 2024 Global Fleet Conference, which convened for the first time in San Diego Nov. 4-6 as part of the new Fleet Week series of conferences.
Read More →
