Automotive Fleet
MenuMENU
SearchSEARCH

Report: Road Fatalities Up 8% Thus Far in 2012

ANN ARBOR, MI — Traffic deaths have fallen dramatically since 2005, but estimates for 2012 suggest that the trend may be ending, according to a University of Michigan researcher in a new report.

by Staff
October 10, 2012
3 min to read


ANN ARBOR, MI — Traffic deaths have fallen dramatically since 2005, but estimates for 2012 suggest that the trend may be ending, according to a University of Michigan researcher in a new report.

Road fatalities dropped 26% from 2005 to 2011 but are up 8% over the first seven months of this year, based on estimates from the National Safety Council, reported Michael Sivak, research professor at the U-M Transportation Research Institute.

Ad Loading...

"After a recent peak of 43,500 fatalities in 2005, fatalities dropped to 32,300 in 2011," Sivak said. "The last time road fatalities were lower was in 1949 when, relative to 2011, we had only about 17% of the vehicles on the road and drove only about 14% of the miles. That is a remarkable reduction in fatalities."

Sivak said that while vehicle manufacturers, federal regulators, driver-licensing agencies and public-interest groups have taken credit for the drop — and all have certainly contributed — there is another factor: the tepid economy.

"As a consequence of the economic downturn, we have reduced the amount of driving, but not enough to fully account for the magnitude of the fatality drop," he said. "However, we have also changed our patterns of driving. For example, we have been driving slower, partly to improve vehicle fuel economy. Further, we have reduced higher-risk exposure, such as leisure driving in rural areas, more so than lower-risk exposure, such as commuter driving in urban areas."

But the important aspect of economic effects is that they are temporary, Sivak said. Once the economy picks up, these effects will disappear or greatly reduce — in contrast to permanent effects of technological advances in vehicles and of regulatory actions, if enforcement is maintained.

Estimates of road fatalities produced by the National Safety Council, Sivak said, could be viewed as the "canary in the coal mine."

Ad Loading...

"The economy is beginning to pick up," he said. "So what is the canary's behavior telling us now?"

NSC data for each of the first seven months show a large rise in road deaths, as compared with the number of fatalities during the same month last year. The increases in the individual months range from 5% to 14%, which is consistent with an estimated first-quarter increase of 13.5% by the National Highway Traffic Safety Administration.

Sivak offers several recommendations to policymakers in addressing the apparent reversal in road fatalities:

• Be cautious in assuming that a sudden, large drop in fatalities is in response to interventions related to vehicle design. It takes about 20 years to turn over the fleet.

• Don't expect most regulatory actions aimed at drivers to produce a sudden, huge drop in fatalities because such actions usually target only a portion of drivers (such as improvements in graduated driver licensing targeting young drivers only).

Ad Loading...

• Realize that any sudden, large reduction in fatalities is likely only an unintended byproduct of factors that influence the entire transportation system, such as a rapid change in the economy.

• Be aware that most rapid, underlying changes are transient, and therefore, their effects are mostly transient, too.

More Safety

Chris Brown sits across from safety experft at Lifesaver mobile in an interview about distracted driving and phone use tech.
Safetyby Chris BrownMay 1, 2026

Reducing Risk by Eliminating Phone Use Behind the Wheel

Distracted driving remains one of the most persistent risks in fleet operations. New approaches focus on removing mobile device use entirely while adding real-time safety support.

Read More →
Safetyby Jeanny RoaApril 15, 2026

Distracted Driving in the Age of Smart Tech – Part 2

As distraction risks evolve, fleets are turning to smarter, more connected technologies to better understand what’s happening behind the wheel. Part 2 explores how these tools are helping identify risky behaviors and improve visibility across operations.

Read More →
Safetyby Jeanny RoaApril 11, 2026

 Data Rights, Risks, and Responsibilities After a Crash

What fleets capture to improve safety can also expose them in litigation, forcing leaders to rethink how data is managed, stored, and shared.

Read More →
Ad Loading...
Driver holding a phone while steering, illustrating distracted driving and the importance of mental awareness and attention on the road for fleet safety.
Safetyby Judie NuskeyApril 10, 2026

From Distraction to Detection: Strengthening Awareness in Fleet Drivers

Distracted driving is often measured by what we can see—phones in hand, eyes off the road. But what about the distractions we can’t? A recent incident raises a bigger question about awareness, attention, and why subtle risks so often go unnoticed.

Read More →
Safetyby StaffApril 8, 2026

Lytx 2026 Road Safety Report

While serious crashes are declining, a rise in minor incidents and ongoing risk hotspots underscore the need for continued fleet safety investment.

Read More →
Driver’s hands on steering wheel in a sunlit vehicle, representing real-world driver behavior and the shift from data monitoring to hands-on training in fleet safety programs.
Safetyby Judie NuskeyApril 7, 2026

Behind-the-Wheel vs. Classroom Training: What Actually Changes Driver Behavior?

Fleets have more driver data than ever, so why isn't behavior changing? Training requires more than reports and coaching — it requires real-world practice.

Read More →
Ad Loading...
A person in a car on their phone behind the steering wheel.
Safetyby Jeanny RoaApril 1, 2026

Distracted Driving in the Age of Smart Tech – Part 1

A two-part conversation with Stefan Heck on how AI is transforming the fight against distracted driving. As fleets adopt smarter tools, the focus shifts from reacting to preventing risk. In Part 1, we look at where AI is making an impact for fleets today.

Read More →
Pedestrians crossing a busy street, highlighting the importance of driver awareness and caution to prevent pedestrian accidents.
Safetyby StaffMarch 30, 2026

Pedestrian Safety Starts With the Driver

More people on foot means more risk for drivers. These pedestrian safety tips can help prevent serious injuries and keep everyone safer on the road.

Read More →
SponsoredMarch 30, 2026

Safety by Design: Power and Protection in the Freightliner 114SD Plus

Safer crews. Fewer incidents. Better uptime. Learn how driver-assist technology is changing the way vocational fleets operate.

Read More →
Ad Loading...
Safetyby StaffMarch 26, 2026

Pedestrian Deaths Drop in First Half of 2025, Marking Largest Decline in Years

An 11% drop in pedestrian fatalities in early 2025 signals progress in U.S. road safety, but elevated death rates and ongoing risks underscore the need for continued action from fleets and policymakers.

Read More →