Toyota leads automotive brands in resale value with Subaru a close second in Kelley Blue Book's 2014 Residual Analysis Report released Monday.
by Staff
November 18, 2013
Logo via KBB.
2 min to read
Logo via KBB.
Toyota leads automotive brands in resale value with Subaru a close second in Kelley Blue Book's 2014 Residual Analysis Report released Monday.
For the 2014 model year, Toyota vehicles are expected to retain the greatest amount of their original value after five years of ownership, according to the report. This is the third year Toyota has claimed the top slot in the annual report.
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Toyota's 60-month average residual value improved 2.1 percentage points from last year to 46.1 percent, which is expressed as a percent of retail price. Subaru was less than 1 percentage point below Toyota.
Toyota's Lexus sibling took the top slot for luxury brands at 45.6 percent, a nearly 2 percent improvement from a year ago. Audi took second in the luxury category at more than 6 percent below Audi.
"Lexus' full lineup had 60-month residual values above its segment averages, except for the GS 450h," said Eric Ibara, director of residual value consulting for Kelley Blue Book.
Trucks continue to hold their value better than cars at 41.7 percent to 37.8 percent, according to the report. In contrast, pure electric vehicles such as the Nissan Leaf and Ford Focus EV have not been in high demand. Plug-in vehicles logged the lowest average with a 60-month residual value at 28.7 percent.
The full report is available at no cost by e-mialing your name, title, and company name to pr@kbb.com.
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
The Association, dedicated to advancing the remarketing phase of the vehicle lifecycle, held its kick-off meeting on April 16 at the 2026 Conference of Automotive Remarketing (CAR) in Cleveland.
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
A panel at the 2026 Conference of Automotive Remarketing will examine how resale value is created across the vehicle lifecycle and which traditional remarketing practices still deliver ROI.