Automotive Fleet
MenuMENU
SearchSEARCH

Chrysler's Rear-Drive 300 and Dodge Magnum Change the Game

“Roomy and attractive, fast and affordable, the 300 and Magnum recall the best of Detroit's past: the days when an average family could afford a big, powerful car to carry its members in style and comfort,” wrote Mark Phelan, auto critic of the Detroit Free Press newspaper in an article published March 4.

by Staff
March 9, 2004
3 min to read


“Roomy and attractive, fast and affordable, the 300 and Magnum recall the best of Detroit's past: the days when an average family could afford a big, powerful car to carry its members in style and comfort,” wrote Mark Phelan, auto critic of the Detroit Free Press newspaper in an article published March 4.

The 300 and Magnum are much more than a nostalgia trip, Phelan noted, thanks to advanced systems that provide a combination of performance and all-weather practicality once undreamed of. The new rear-wheel-drive sedan and station wagon are also Chrysler Group's biggest gamble in memory.

Ad Loading...

The 300 and Magnum also fly in the face of two decades and hundreds of millions of advertising dollars Detroit automakers spent convincing American drivers that front-wheel-drive cars are safer and more advanced than rear-drive.

Chrysler, Ford and GM began building front-drive cars in response to soaring fuel prices in the 1970s and '80s. Front-wheel-drive allowed them to offer reasonable passenger and luggage space in smaller cars. Front-wheel drive works best in small cars and minivans where neither power nor performance is paramount. So the automakers tried to make a virtue of necessity by telling customers front-wheel drive was safer because it provides better traction in snow. A couple of generations of engineering advances have erased any advantage, but the campaign was so successful that Chrysler's biggest challenge might be convincing buyers just how safe and practical the 300 and Magnum are, the Free Press article added.

Despite that, Chrysler's management team had decided to return to rear drive before the merger with Daimler-Benz six years ago.

The 300 and Magnum share the same platform, with minor differences in suspension tuning. The 300 is a four-door sedan, the Magnum a five-door hatchback.

“I've lost track,” Phelan said, “of how many people have told me the 300 looks like a Bentley. I don't see the resemblance myself, but I have to tip my hat to a $23,595 sedan that folks compare favorably to the rides of royalty and rappers.”

Ad Loading...

He noted that the 300 looks distinguished with its big, upright grille and searchlight-size headlamps. “It also has plenty of room,” he said, “packing 106.6 cubic feet of interior space into a car that measures just 196.8 inches long.”

As for the Dodge Magnum, Phelan wrote that the suspension absorbed bumps well, and the brakes were excellent, with the optional anti-lock system and emergency assist features intervening unobtrusively when needed.

“The Magnum's traction control and electronic stability programs are among the best I've experienced, preventing wheel spin and fishtailing seamlessly,” wrote Phelan. His article in the Detroit Free Press concluded, “The Chrysler 300 and Dodge Magnum are a lot of car for the money. With an exceptional combination of style, performance and utility, they’re winners."

Topics:Operations

More Operations

Promotional graphic for a fleet management whitepaper titled “From Data Overload to Decisive Action: 5 Steps to Drive Smarter Fleet Decisions.” The design features a row of white commercial fleet vans, blue and lime-green branding, and supporting text about using telematics data to improve fleet performance, driver behavior, safety, and operational decision-making. A highlighted quote reads, “The challenge is no longer collecting data. The challenge is using it effectively.” The Utilimarc logo appears at the bottom alongside the website URL.
SponsoredMay 28, 2026

Turn Fleet Data Into Smarter Decisions

Fleet leaders have access to more operational data than ever, but disconnected systems and unclear metrics often slow decision-making instead of improving it. This article outlines five practical steps fleets can take to transform fragmented data into actionable insights that improve planning, safety, utilization, and long-term performance.

Read More →
SponsoredMay 15, 2026

Hybrids: Electrification Without the Challenges

For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.

Read More →
Man speaking during an Automotive Fleet interview beside text reading “The 60% Driver Improvement Nobody Expected!” with blue motion graphics background.
Operationsby Chris BrownMay 14, 2026

How NOV Uses Telematics to Improve Fleet Safety Across 160 Locations

James Victory of NOV discusses how the company manages fleet safety, maintenance, and telematics across more than 150 locations supporting oilfield operations throughout the U.S.

Read More →
Ad Loading...
A graphic with Ford Pro's Steven Sanstostasi's headshot on it representing the Fleet Meets series.
Operationsby Faith HowellMay 14, 2026

Fleet Meets: Steven Santostasi

This edition of the Fleet Meets series features Steven Santostasi, the current TSP channel manager for Ford Pro.

Read More →
Cover of a whitepaper titled “The Hidden Costs of Departmentally Assigned Vehicles on Your Fleet” featuring a black fleet vehicle driving on a road at sunset. Subheadline reads: “Discover how your fleet can reduce costs and minimize risk by implementing vehicle sharing.” The document focuses on fleet optimization, vehicle sharing, cost reduction, utilization tracking, and risk management for fleet operations.
SponsoredMay 13, 2026

Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools

Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.

Read More →
Three team members in shop with Chris
Operationsby Chris BrownMay 12, 2026

Soap Box Derby Challenge: Assembling the Crew

Meet Gabriel, Matthew, and Angel — the team helping bring this soap box derby build to life.

Read More →
Ad Loading...
Handshake graphic featuring BBL Fleet and Velcor Leasing Corporation logos announcing BBL Fleet’s acquisition of Velcor to expand fleet management services nationwide.
Operationsby News/Media ReleaseMay 8, 2026

BBL Fleet Acquires Velcor Leasing Corporation

BBL Fleet expanded its footprint in the fleet management industry with the acquisition of Velcor Leasing Corporation of Madison through a stock purchase agreement finalized Feb. 27, 2026.

Read More →
Graphic reading “What’s New From Lytx at Protect 2026?” over a blue digital network background highlighting Lytx fleet technology and AI-powered safety solutions.
Operationsby News/Media ReleaseMay 6, 2026

Lytx Introduces New AI Fleet Technologies at Protect 2026

The company introduced new AI-driven fleet safety and operations technologies during its annual user conference.

Read More →
Cover image for the “5th Annual Market Pulse Report” by Element titled “Navigating fleet management in 2026: Data and insights shaping the future of fleet and mobility.” The design features an aerial view of a cable-stayed bridge with vehicles traveling on a highway beside a dense green forest. A teal graphic panel overlays the lower portion of the image, with the Element logo and tagline “Intelligence in motion” at the bottom.
SponsoredMay 6, 2026

Fleet Costs Are Rising: Here’s How Leaders Are Responding

Fleet leaders are under pressure to reduce costs, adapt to economic uncertainty, and make smarter decisions. See how peers across North America are responding with real data, proven strategies, and forward-looking insights. Download the 2026 Market Pulse Report to benchmark your strategy and uncover where you can gain an edge.

Read More →
Ad Loading...
A blue Automotive Fleet graphic representing the weekly AF News Recap series.
Operationsby Faith HowellMay 4, 2026

From Waffle House to AI: Fleet Trends You Need to Know

In this AF news recap, host Faith Howell covers how Waffle House stepped up during disaster response and new AI tech on the market.

Read More →