Automotive Fleet
MenuMENU
SearchSEARCH

Differentiating Sourcing and Strategic Sourcing From Purchasing and Procurement

Understanding the differences between purchasing and sourcing is vital for fleet management specialists who want to maximize the value of their assets.

Mike Antich
Mike AntichFormer Editor and Associate Publisher
Read Mike's Posts
October 26, 2018
Differentiating Sourcing and Strategic Sourcing From Purchasing and Procurement

When optimally executed, strategic sourcing can provide a fleet business with a number of key benefits.

Photo: Bobit

5 min to read


One challenge for fleet managers interacting with procurement professionals is understanding the nuances of procurement terminology and naming conventions. Many fleet managers believe the term “procurement” is synonymous with the term “sourcing,” but there are important distinctions between the two functions.

For instance, most corporations view procurement as being more tactical and near-term focused, while sourcing is viewed as a more long-term strategic function. The existence of this distinction is reinforced by the fact that KPIs (key performance indicators) for sourcing are often different from the KPIs for procurement.

Ad Loading...

These terminology differences extend to other procurement-related terms, such as “purchasing,” “strategic sourcing” (as opposed to “sourcing”), and “supply chain management.” While all these terms refer to points along the same process continuum, they shouldn’t be used interchangeably since their dynamics, strategies, and implementations differ. While each of these terms represent different processes, they are all interrelated internal corporate functions interacting with the organization’s prospective and existing supplier network.

Purchasing vs. Sourcing Terminology

The term “purchasing” is often used as a synonym for procurement, but it holds varying meanings influenced by the historical origins of corporate purchasing. As recently as the 1980s, purchasing departments (as procurement was then known) were viewed as “order placers” issuing purchase orders with little involvement in proactively implementing corporate strategic goals. Today, purchasing is defined as the transaction-oriented function of procurement and is viewed as a subset of procurement.

On the other hand, sourcing is the process of finding a “source” to procure goods and services. Like purchasing, sourcing is a subset of procurement. Specifically, sourcing finds the most cost-effective supplier for those goods, while purchasing manages the transaction process of acquiring the goods and services.

In the grand scheme of things, procurement is viewed as the corporate management function that covers the gamut of activities, ranging from determining the organization’s supply needs, selecting prospective suppliers, negotiating contracts and payment terms, enforcing corporate compliance requirements, to ultimately executing the contract. In this context, procurement is the umbrella under which purchasing and sourcing are two separate components of the acquisition process. 

Sourcing vs. Strategic Sourcing

In the 1990s, larger companies began to develop highly sophisticated procurement departments, frequently under the aegis of corporate finance. These procurement departments began initiating in-depth sourcing reviews and developed comprehensive agreements with suppliers and service providers who were identified as having the greatest impact on the company’s operation.

Ad Loading...

This type of procurement became known as “strategic sourcing,” which was highly successful and considerably different from traditional sourcing practices. One difference between the two is that strategic sourcing looks at all cost elements of a company’s operation that involve outside suppliers. Over the years, strategic sourcing has become an institutionalized procurement process that seeks to continually improve and reevaluate corporate purchasing activities in all “spend” categories, including fleet management, with help from comprehensive procurement analytics.

The general difference between traditional sourcing versus strategic sourcing is that the former focuses on supplier pricing whereas strategic sourcing has evolved into a more dynamic process with cost being only one component of a hierarchy of corporate needs, such as assurance of supply, service, quality, innovation, and regulatory compliance, none of which can be sacrificed for lower price alone.

When optimally executed, strategic sourcing can provide a fleet business with a number of key benefits, including:

  • Accurate risk management that considers all relevant factors that affect risk levels

  • Substantial cost savings, especially when these are calculated over the long term

  • Strong, lasting relationships with wholesale suppliers, resulting in higher quality purchases and shorter lead times

Relationship with Supply Chain Management

What is the relationship between procurement and supply chain management? One distinction is that procurement is the process of getting the goods a corporation needs, while supply chain management is the supervision of the infrastructure and services needed to get those goods and services from suppliers and manufacturers. A supply chain consists of everyone involved in getting a product and service in the hands of a customer, either internal or external.

Ad Loading...

Generally speaking, the term supply chain refers to the post-contractual phase of procurement that covers shipping logistics issues and matters relating to all suppliers, ranging from Tier 1 to Tier 3. Procurement involves all pre-contractual sourcing analyses and supplier negotiations up to the actual consummation of a contract. Supply chain management involves the shipping logistics and services that occur post-contract consummation. 

However, strategic sourcing is having a growing influence on supply chain managers’ decisions by enabling them to create distinctive value and to achieve a competitive advantage. One key mission of strategic sourcing managers is to enhance and maximize the buyer-supplier relationship. The objective is to leverage supplier relationships to exploit their capabilities by integrating and complementing the core competencies with the various partners in the supply chain. The migration of major corporations to strategic sourcing has been a powerful change agent for large fleet management systems, forcing major upgrades in contract negotiations, vehicle sourcing, supplier selection, service level agreements, procurement and logistics plans, fleet supplier reviews, and fine-tuning global supply chain solutions.

The Importance of Understanding Terminology

Far too often, well-intentioned corporate professionals end up at cross-purposes. Persons involved with procurement analytics often fail to grasp the needs of supervisors specializing in day-to-day fleet logistics. Meanwhile, supply chain managers can overlook a fleet’s potentially budget-busting “soft costs” that risk management specialists are all too familiar with. Individuals who oversee an organization's overall fleet management services can "talk past" someone who deals primarily with finding viable supply chain solutions. All this can lead to confusion and wasteful spending that interferes with efficient corporate cash management and compromises the company’s fleet business operations.

One of the keys to avoiding these issues is a proper understanding of the various components of procurement. While nuanced, the functions referred to by the terms purchasing, sourcing, strategic sourcing, and supply chain management are different. All are distinct points on the fleet procurement continuum that are interrelated with one another.

Fully understanding these naming conventions will help procurement specialists and fleet management system professionals to fulfill their common goal to avoid habitual and arbitrary buying by stakeholders and field operations and to encourage the innovation needed to obtain optimal value in assets utilization.

Ad Loading...

If you found this article informative, feel free to leave a comment on this page or email me directly.

Subscribe to Our Newsletter

More Blog Posts

Market Trendsby Mike AntichSeptember 7, 2023

Fleets Want Trust Restored with Suppliers

During this period of ongoing supply constraints, the trust that fleet managers had with OEMs, upfitters, and dealers has been strained. Fleet managers say they have had too many experiences over the past three years coping with erroneous information, adjusting to multiple price increases, and feeling betrayed by inadequate transparency from suppliers.

Read More →
Market Trendsby Mike AntichAugust 23, 2023

Scheduled Replacement Cycles Are Becoming a Distant Memory

The ongoing difficulty in sourcing replacement vehicles is forcing companies to extend the service lives of vehicles that are unable to be replaced, which, inevitably, increases unscheduled maintenance expenses.

Read More →
Market Trendsby Mike AntichJuly 7, 2023

Fleet Simplification is the Antidote to Asset Variability

Fleet simplification identifies asset functions to uncover commonality among the equipment and assets. Simplification increases operational efficiency as end-users become accustomed to the controls, displays, and operation of less diverse units.

Read More →
Ad Loading...
Market Trendsby Mike AntichJune 29, 2023

The Dangers of Static Fleet Policies

A fleet policy is a living document, flexible enough to adapt to evolving business priorities, developing industry trends, and changing industry best practices and standards.

Read More →
Market Trendsby Mike AntichApril 17, 2023

Short-Term vs. Long-Term Cost Reductions

Corporate procurement staff are often driven by short-term, immediate cost reductions. However, a longer perspective to soft cost savings is critical because fixating on short-term results will hurt a company in the long run.

Read More →
Market Trendsby Mike AntichMarch 29, 2023

Uptick in Unscheduled Maintenance Increasing Vehicle Downtime

Fleet data analysis can identify recurring downtime issues. It’s important to determine the root causes of downtime so procedures can be developed to minimize such problems.

Read More →
Ad Loading...
Market Trendsby Mike AntichDecember 6, 2022

Eliminate Needless Curb Weight to Maximize ICE & EV Efficiencies

Vehicle weight relates directly to fuel economy. In today’s era of electrification, there is also a direct correlation between vehicle weight and battery range.

Read More →
Market Trendsby Mike AntichOctober 5, 2022

Tech Dependence Risks Dumbing Down Fleet Manager Expertise

The line between creative thinking and problem solving and doing what the data indicates is thin. To lead in fleet management, you need to balance understanding the fundamentals and embracing what smart technology offers.

Read More →
Market Trendsby Mike AntichAugust 15, 2022

Leverage the Synergy of Safe Driving to Achieve Sustainability and Cost Goals

Safe driving, emission reductions, and cost containment can all be achieved at the same time.

Read More →
Ad Loading...
Market Trendsby Mike AntichMay 19, 2022

The Playbook for Fleet Manager Success

There are many paths to success — most of them involve being flexible, open-minded, and willing to learn.

Read More →