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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherJanuary 6, 2014

ROUSH CleanTech: Three Years of Steady Growth

Officially founded in 2010, ROUSH CleanTech offers 14 vehicle models and has grown from its start of six employees to a current total of 80.

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Articlesby Lauren FletcherJanuary 1, 2014

Kenworth Offers a Complete Medium-Duty Lineup

With seven models, three gasoline engine options, and three alternative-fuel options, Kenworth is aiming for the medium-duty market.

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Articlesby Lauren FletcherDecember 19, 2013

Ford F-150/Super Duty Natural Gas Models

One large independent oil and gas exploration company discusses its use of the F-250 Super Duty WiNG natural gas powered pickup truck.

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Articlesby Lauren FletcherDecember 10, 2013

2014 Chevrolet Silverado 1500 Wins Truck of the Year

The 2014 Chevrolet Silverado 1500, which features all-new engines, a new cab layout, and is built with numerous work friendly features was named the 2013 Fleet Truck of the Year.

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Articlesby Lauren FletcherDecember 10, 2013

2014 Ford Fusion Wins Car of the Year

Launched in 2012 at the North American International Auto Show, the current generation 2014 Ford Fusion and Fusion Hybrid have been awarded the 2014 Fleet Car of the Year award for the fourth straight year.

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Articlesby Lauren FletcherNovember 13, 2013

2013 AFLA Conference Smashes Records

The 2013 Automotive Fleet & Leasing Association (AFLA) Conference smashed previous records with more than 450 attendees, more than 250 members, and 13 educational sessions.

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Newsby Lauren FletcherNovember 7, 2013

Nissan Provides Full 2014 Rogue Details

Nissan has launched the second-generation of the Nissan Rogue for the 2014 model-year to members of the media at an event held in late October in Nashville, Tenn.

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Newsby Lauren FletcherOctober 15, 2013

Top 3 Fastest OTD Times in 2013: BMW X5, Subaru Outback, and Jeep Compass

The 2013 BMW X5, Subaru Outback, and Jeep Compass reached customers in the least number of days, according to the results of Automotive Fleet’s 14th annual order-to-delivery (OTD) study.

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Articlesby Lauren FletcherOctober 15, 2013

2014-MY Expands Fleets' OEM Green Options

The 2014 model-year will see all-new hybrid, electric, extended-range electric, compressed natural gas (CNG), diesel, and even some highly fuel-efficient gasoline models.

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Articlesby Lauren FletcherOctober 15, 2013

Five Inducted Into Fleet Hall of Fame

These recognized industry leaders and pioneers contributed significantly to the commercial fleet management experience.

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