HERNDON, VA – Audi reported its fifth-consecutive record-setting month for 2011. This includes the best May U.S. sales in the automaker’s history, and the third-best month in Audi of America history. The company said demand for Audi luxury vehicles increased 13.6 percent to 10,457 vehicles sold, from 9,205 vehicles sold in May 2010.
Audi attributed the boost in sales to positive response from buyers to its new 2012-MY Audi A7. In May 2011, Audi recorded year-over-year sales increases with seven of its models: the Audi A3, the Audi A4, the Audi A8, the Audi Q5, the Audi Q7, the Audi R8 and the Audi TT.
“Audi continues to make measurable gains in the high-end sector of the luxury car market in the U.S. Our current models are the most technologically-advanced vehicles Audi has ever produced and our progressive luxury positioning continues to set Audi apart from its competitors,” said Audi of America President Johan de Nysschen. “Audi is on track to capture the leadership position in the U.S. luxury market.”