OrigoSafeDriver launched its latest cell phone safety solution to prevent distracted driving on the Geotab Marketplace.

Joining Geotab’s telematics platform and Origo's cell phone safety software and IOX hardware will give Geotab customers access to a solution to help improve driver safety by mitigating risky driving behavior such as distracted driving.

The OrigoSafeDriver solution is plug-in IOX hardware that can be physically integrated with Geotab’s telematics platform and synced through the OrigoSafeDriver mobile application, available on the Google Play Store or Apple App Store on Android and iOS mobile phones.

When installed, this solution could help prevent a driver from being distracted by the screen of their phone by identifying when the vehicle is in motion and if the cell phone is being used.

By pairing easy-to-plug-in hardware that syncs with a mobile app, once a driver’s vehicle goes into motion, phone-associated and visual distractions are removed. The phone pairs with the vehicle, and once the vehicle is in motion, the screen is disabled. Drivers hear real-time coaching if the phone is touched. If desired, hands-free calls via Bluetooth can be allowed by the administrator.

With this solution, not only will companies help reduce the likelihood of an at-fault accident from occurring, but they can also identify high-risk drivers and use real-time coaching to help encourage safer driving behavior and improve the company's safety culture, according to OrigoSafeDriver. The Virginia-based tech company also points out that aside from injuries and fatalities, crashes can have widespread financial impacts such as increased insurance premiums, lawsuits, lost productivity due to downtime, and damage to brand reputation.

“To say we are excited to launch on Geotab’s Marketplace would be an understatement," said Clay Skelton, President at OrigoSafeDriver, in a news release. "By seamlessly integrating with Geotab's open platform, the OrigoSafeDriver solution will add-on to Geotab's dynamic safety features to help customers take their road safety measures even further."

OrigoSafeDriver is now available on the Geotab Marketplace.