Automotive Fleet
MenuMENU
SearchSEARCH

XL Appoints Former GE Exec to Board of Directors

Debora Frodl, former global executive director for ecomagination at General Electric, has joined XL's board of directors, the vehicle electrification company announced.

July 17, 2018
XL Appoints Former GE Exec to Board of Directors

XL offers the fleet-ready XLH hybrid electric drive system and the XLP plug-in hybrid electric drive system  for Class 2 through Class 6 commercial and municipal customers. 

Photo courtesy of XL

2 min to read


Debora Frodl, former global executive director for ecomagination at General Electric, has joined XL's board of directors, the vehicle electrification company announced. Frodl’s expertise in alternative-fuel technologies and proven track record in driving financial and operational excellence for fleet businesses will support XL’s worldwide expansion and help increase its market leadership position in the commercial electrification space, according to the company.

Debora (Deb) Frodl, former global executive director for Ecomagination at General Electric (GE), has joined its board of directors.

Photo courtesy of XL

Frodl currently serves on the board of directors as well as the nominating and governance committee and risk committee for Renewable Energy Group, Inc. During her tenure at GE, Frodl had a successful track record of leading global business transformation, clean technology innovation and commercial execution to deliver operational and financial results. She joins a prestigious group of senior automotive, energy and fleet leadership professionals on XL’s board of directors and advisory team, with executive-level experience across Ford, GM, FedEx, MIT and others.

Ad Loading...

Prior to leading the comprehensive Ecomagination strategy, Frodl held roles as GE’s chief strategy officer and global alternative fuels leader, and chief commercial officer for GE Capital Fleet Services. Her experience building and delivering strategic business results through innovation and clean technology will enhance XL’s unique insight into operational and fleet efficiency. 

Tod Hynes, XL’s CEO, founder and fellow board member, added, “Deb’s impressive background and experienced global insights will add a tremendous amount of value to our board.  She is truly one of today’s visionaries in making sustainability profitable, and we’re excited to add her to our leadership team.”  


Related: West Coast Fleets Deploy Hybrid Trucks, Vans

Originally posted on Work Truck Online

More Green Fleet

a GM Energy Pass charging station
Green Fleetby News/Media ReleaseJuly 29, 2026

ChargePoint Now Available in Energy Pass

ChargePoint and additional planned charging network integrations were added to GM's Energy Pass.

Read More →
Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
SponsoredJuly 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
Ad Loading...
a Slate EV preview thumnbail
Green Fleetby Chris BrownJuly 14, 2026

First Look: Slate Auto's Electric Fleet Pickup

Could an affordable, modular EV pickup make electrification more practical for fleets?

Read More →
Yellow Slate pickup truck on a platform.
Green Fleetby Martin RomjueJune 26, 2026

Slate Debuts Colorful, Unique EV Models

A recent media and client event, studded with electric vehicles dressed up on platforms, planted a new position for the manufacturer in the wider EV market. Fleets will find cost-saving advantages.

Read More →
Yellow Slate Fastback on a raised platform in a warehouse.
Green Fleetby Martin RomjueJune 25, 2026

Slate Electric SUV, Pickup Switchable Model Aims For Light-Duty Fleets

Everything about this EV is counterintuitive and understated, making it stand out from the crowd.

Read More →
Ad Loading...
Rendering of electric vehicles charging beneath a solar-panel canopy, illustrating Inspiration Mobility Group’s acquisition of Electrada assets to expand commercial fleet electrification services.
Green Fleetby News/Media ReleaseJune 17, 2026

Inspiration Mobility Acquires Key Electrada Assets

Inspiration Mobility Group has acquired select assets of Electrada, adding the fleet electrification provider's team, technology, and charging infrastructure development capabilities to its energy management business.

Read More →
wheel geotab image
SponsoredJune 1, 2026

Turning Connected Vehicle Data Into Decisions That Matter

Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.

Read More →
fleetio coast pay
SponsoredMay 29, 2026

Are You Tracking Your Fleet's True Total Cost of Ownership?

Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.

Read More →
Ad Loading...
SponsoredMay 15, 2026

Hybrids: Electrification Without the Challenges

For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.

Read More →