WEX Says Fuel Prices Start New Year at Highest Average Retail Price Ever
PORTLAND, ME – WEX said experts are predicting that 2013 will look similar to 2012 in terms of price trends, barring major unforeseen supply disruptions.

This chart shows retail gasoline and diesel prices from the end of 2010 to the end of last year. Chart courtesy WEX Inc.
PORTLAND, ME – WEX (formerly Wright Express) released their forecast for gasoline and diesel prices for the early part of this year, saying that 2013 is starting off with the highest average retail price ever. WEX said experts are predicting that 2013 will look similar to 2012 in terms of price trends, with prices staying stable but slightly higher in January and then increasing into the spring.
WEX said some experts believe the national average price could surpass $3.90 per gallon but they don’t believe it will pass $4 per gallon unless there is some kind of significant supply disruption.
Although prices are higher, WEX said demand has been soft, for example during the last 90 days of 2012, and many retail chains are reporting sales off by as much as 10% from their 2007 peak, and off 1-2% from 2012.
Diesel prices are starting the year at $3.90 per gallon, which is 10 cents over the same period last year. WEX noted that cold weather could push demand for heating oil up and thereby increase diesel fuel prices.
The chart below shows the pricing trend for gasoline and diesel over the last couple of years.

This chart shows retail gasoline and diesel prices from the end of 2010 to the end of last year. Chart courtesy WEX Inc.
The next table shows the average price per gallon in December 2012 on a regional basis across the U.S.
CITY | STATE | UNLEADED | DIESEL |
|---|---|---|---|
Atlanta | GA | $3.21 | $3.95 |
Boston | MA | $3.52 | $4.09 |
Chicago | IL | $3.45 | $4.05 |
Dallas | TX | $3.05 | $3.79 |
Denver | CO | $3.15 | $3.81 |
Detroit | MI | $3.36 | $4.11 |
Houston | TX | $3.08 | $3.77 |
Los Angeles | CA | $3.70 | $4.13 |
Memphis | TN | $3.07 | $3.80 |
Miami | FL | $3.42 | $3.95 |
Minneapolis | MN | $3.12 | $3.95 |
New Orleans | LA | $3.11 | $3.73 |
Philadelphia | PA | $3.48 | $4.16 |
Phoenix | AZ | $3.19 | $3.81 |
Portland | OR | $3.38 | $3.93 |
San Francisco | CA | $3.69 | $4.28 |
Seattle | WA | $3.47 | $4.11 |
St. Louis | MO | $3.02 | $3.70 |
Washington | DC | $3.54 | $4.05 |
National Average | US | $3.31 | $3.94 |
More Fuel

June Fuel Update: Prices Fall Below $4
Drivers are finally getting some relief at the pump. The national average gas price has dropped below $4 a gallon for the first time in months, with prices falling in 47 states as oil markets react to developments in U.S.-Iran negotiations.
Read More →
Study: How 2026's Gas Price Hikes Affect Different Vehicle Types
New data from iSeeCars reveals how rising fuel costs have affected different vehicle segments as gasoline prices climbed nearly 46% over the past four months.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →
May Fuel Update: All Regions Experience Declines
Gas prices are finally easing in much of the country, but experts warn global tensions could quickly reverse the trend as the national average remains well above last month’s levels.
Read More →
April Fuel Update: Prices Climb Above $4 as Spring Surge Accelerates
National average jumps to $4.04 per gallon, up sharply from last year, with West Coast prices topping $5 and further increases expected amid rising oil tensions.
Read More →
Tips from Fleet Managers on Saving Fuel Costs
Fleet leaders share practical strategies to reduce fuel spend through smarter policy, routing, and driver guidance.
Read More →
March Fuel Update: Prices Settle With a $4 Average
Fuel prices significantly slowed this week, but a $4 national average is still expected.
Read More →Bob Adamsky on Fuel Volatility: “Don’t Panic — Have a Plan”
With oil prices rising again, AWP Safety’s fleet manager shares how to respond to rising fuel costs and how the right strategy can turn fuel spikes into cost-saving opportunities.
Read More →
Oil Market Turbulence Is Complicating Fleet Cost Planning
Rapid swings in crude oil prices driven by the conflict in the Middle East could create longer-term cost pressures for fleets, affecting fuel prices, supply chains, and vehicle strategy, says NTEA’s Andrew Wrobel.
Read More →
February Fuel Update: Prices Inch Higher for Third Week in a Row
The final February fuel update reveals prices continuing to inch higher for the third week in a row.
Read More →