Automotive Fleet
MenuMENU
SearchSEARCH

Visibility Tape Introduces Product Enhancements

Larger tape sizes improve vehicle visibility, increasing driver safety and awareness.

by Staff
February 26, 2014
Visibility Tape Introduces Product Enhancements

Visibility Tape helps prevent rear-end crashes and reduces vehicle repair costs and downtown arising from collisions.

1 min to read


Visibility Tape helps prevent rear-end crashes and reduces vehicle repair costs and downtown arising from collisions.

Visibility Tape, a Baltimore-based company formed to promote fleet vehicle safety, is now offering a larger size of its reflective adhesive tape. The larger strips increase visibility of larger vehicles.

Ad Loading...

“Visibility Tape has been proven to reduce rear-end collisions by more than 50 percent,” said Ricky Rothstein, managing partner. “The new product option will help us meet the needs of our growing customer base. By increasing a driver’s awareness of stopped or slow-moving vehicles, Visibility Tape is helping everyone on the road stay safe.”

Ad Loading...

Vehicles that move slowly or make frequent stops are highly susceptible to accidents. Visibility Tape, made from superior polymers for greater reflectivity, is a yellow and red adhesive tape with an angled pattern placed on the rear of a vehicle. The decal can be easily applied to any vehicle. It’s waterproof, long lasting and available in both standard and custom sizes, the company said.

Visibility Tape increases drivers’ awareness of stopped or slow-moving vehicles. Benefits include improved vehicle visibility both day and night, reduced workman’s comp claims and costs, and reduced vehicle repairs and downtime caused by accidents. Visibility Tape also contributes to insurance savings by lowering the total incident rate (TIR).

Visibility Tape is an inexpensive, easy-to-install product that’s proven to save fleet operations both time and money, the company said.  For more information, visit www.visibilitytape.com or call 888-251-3577. 

More Safety

Safe Driving on Halloween over spooky fall road
Safety•by Staff•October 25, 2026

Tips for Driving Safely on Halloween Night

This video features a reminder from the Connecticut Department of Transportation (DOT) and the Connecticut Police Chiefs Association, urging drivers to prioritize safety this Halloween.

Read More →
a crash test dummy in a car
Safety•by Jeanny Abraham•October 22, 2026

IIHS Crash Avoidance Tests Reveal Safety Gaps in Cargo Vans and Work Trucks

New IIHS crash avoidance ratings show uneven performance among cargo vans and heavy-duty pickups, with most struggling to avoid vehicle-to-vehicle collisions.

Read More →
AN AF news recap thumbnail
Safety•by Faith Howell•October 16, 2026

What’s Next for Fleet? Safety, AI & Industry Recognition | AF News Recap

Could your company's culture be encouraging distracted driving? This week, we're exploring how workplace expectations affect driver safety, what AI, EVs, and autonomous vehicles could mean for the future of fleet management, and how fleet professionals can strengthen their award nominations.

Read More →
Ad Loading...
a man driving with a cell phone in his hand.
Safety•by Jeanny Abraham•October 14, 2026

Does Your Fleet's Culture Encourage Distracted Driving?

What happens when the people responsible for enforcing safety rules are the ones setting the wrong example? The answer may reveal why some of the biggest risks to fleet drivers have little to do with what's written in the employee handbook.

Read More →
Motorq Whitepaper Cover - Fleet Managers Ultimate Playbook
Sponsored•October 1, 2026

Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity

Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.

Read More →
An AF news recap thumbnail with a woman pointing at the title "From driver well-being to EV charging"
Safety•by Faith Howell•September 21, 2026

From Driver Well-Being to EV Charging | AF News Recap

Mental health belongs in the fleet safety conversation. This week, we’re looking at five ways fleets can support employee well-being before a crisis, plus Holman’s expansion in Mexico, new one-day Fleet Forward passes, and why EV charging demand is outpacing infrastructure growth.

Read More →
Ad Loading...
Nexar and nauto logos
Safety•by Staff•September 15, 2026

Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset

Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.

Read More →
Two fleet employees talk beside work trucks beneath the words “Mental Health Is Fleet Safety,” highlighting the connection between employee mental health and fleet safety.
Safety•September 15, 2026

Don't Wait for a Crisis: 5 Ways to Build Mental Health Into Your Fleet Safety Program

For Suicide Prevention Month, fleet and safety leaders have an opportunity to put mental health where it belongs: at the center of workplace safety.

Read More →
hands covering toy car with digital widgets surrounding it
Safety•by Chris Brown•September 1, 2026

How Camera Data Can Strengthen a Fleet’s Insurance Renewal

Insights from a commercial insurance carrier and a broker show how fleets can turn video telematic data, driver coaching, and improved claims results into a stronger case at insurance renewal.

Read More →
Ad Loading...
An image to reflect an article on how the safest fleets aren't the ones with the most tech.
Safety•August 11, 2026

The Safest Fleets Aren’t the Ones with the Most Technology

You’ve made the telematics investment. Here’s how to capture the other half of its value and build the safest fleet on the road.

Read More →