Automotive Fleet
MenuMENU
SearchSEARCH

Video: 2015 Volvo XC90 Introduces New Safety Tech

The all-new all-wheel-drive, seven-seat SUV will feature a run-off-road protection package and auto brake-at-intersection capability.

by Staff
July 23, 2014
Video: 2015 Volvo XC90 Introduces New Safety Tech

The 2015 Volvo XC90 features automatic braking when the driver turns in front of an oncoming vehicle. Image courtesy of Volvo Car Group.

4 min to read


The 2015 Volvo XC90 features automatic braking when the driver turns in front of an oncoming vehicle. Image courtesy of Volvo Car Group.

The 2015 Volvo XC90 features automatic braking when the driver turns in front of an oncoming vehicle. Image courtesy of Volvo Car Group.

Ad Loading...
Ad Loading...

Volvo Cars’ 2015 model-year XC90 luxury SUV, set to arrive in August, will offer an advanced standard safety package featuring two new technologies: a run-off-road protection package and auto brake-at-intersection capability.

Run-off-road accidents have different causes, including driver distraction, fatigue and poor weather conditions. Half of all traffic fatalities in the U.S. involve road-departure accidents. In Sweden, single-vehicle accidents account for one-third of all fatal and severe-injury crashes involving passenger cars.

Troubled by these statistics, Volvo set out to develop technology – dubbed Safe Positioning – that’s aimed at preventing these types of accidents.

The Safe Positioning capability means that in a run-off-road scenario, the Volvo XC90 detects what’s happening and tightens the front safety belts to keep the occupants in position. The belts are firmly tightened as long as the car is in motion.

To help prevent spine injuries, energy-absorbing functionality between the seat and seat frame helps cushion the vertical forces that can arise when the car lands hard in the terrain. This safety feature can reduce the vertical occupant forces by up to one-third, Volvo said.

Ad Loading...

The XC90 also features technologies that help the driver avoid run-off-road scenarios.

The Lane Keeping Aid applies extra steering torque when the car is about to leave the lane unintentionally. Additionally, Driver Alert Control, which is also standard, detects and warns tired or inattentive drivers. It even has Rest Stop Guidance, which directs the driver to the nearest rest area.

The XC90 also introduces technology that features automatic braking if the driver turns in front of an oncoming car. This is a common scenario at busy city intersections as well as on highways, where speed limits are higher. The Volvo XC90 detects a potential crash and brakes automatically to either avoid a collision or curtail its severity.

“These two world-firsts are further examples of how new technologies target substantial real-life traffic problems,” said Prof. Lotta Jakobsson, senior technical specialist in safety at Volvo Cars Safety Center. “This strategy moves us closer and closer to our ambition that by 2020 no one should be killed or seriously injured in a new Volvo.”

Other advanced safety features in the XC90 include:

Ad Loading...

Pre-crash protection in rear impacts -- Rearward facing radars detect if a rear impact is imminent, and safety belts are tightened in advance to keep the occupant in a good position. Lights also start flashing to warn the driver behind, and the brakes are activated to help reduce the impact on the occupants.

Together with Volvo Cars’ new seat design, which integrates the next generation of Whiplash Protection System (WHIPS), this new rear-impact, pre-crash function helps reduce whiplash injuries.

Rollover prevention and protection -- The latest generation of Roll Stability Control comes standard. The system uses advanced sensors to calculate the risk of rolling over. If the risk is assessed as high, the car restricts engine torque and applies some braking force to one or more wheels to counteract the rollover tendency.

If a rollover is judged inevitable, the car activates the inflatable curtains. They cover all three seat rows for an extended period of time to help prevent head injuries.

All seven seats in the XC90 have pyrotechnical safety belt pre-tensioners that also activate in rollover situations.

Ad Loading...

City Safety auto-braking functions -- City Safety will become the umbrella name for all of Volvo Cars’ auto brake functions, which are standard equipment in the XC90. The purpose of the new collision avoidance system is to assist the driver when there’s a high risk of collision with another vehicle, pedestrian or cyclist. This assistance is made possible through an intuitive warning strategy and a brake support system. If a collision is almost unavoidable, the system will provide autonomous braking when the driver fails to respond to the imminent threat.

“City Safety is one of the most advanced standard crash prevention offers you can find in a modern car, Jakobsson said. “It now covers vehicles, cyclists and pedestrians in front of the car, day and night. We are now able to cover the whole span from dusk to dawn by a smarter and faster high-sensitive camera combined with advanced exposure control.”

Extended road sign information -- The XC90 is the first car on the market with Road Sign Information technology as standard. Volvo has improved the feature to show an extended selection of road signs in the digital display in front of the driver.

Blind spot coverage -- The Blind Spot Information System informs about vehicles in the blind spots. It also warns the driver about vehicles quickly approaching from behind.

Queue Assist -- Queue Assist improves safety by following the vehicle in front in slow-moving queues. Acceleration, braking and steering are controlled automatically.

Ad Loading...

“Distraction and inattentiveness are the most common causes of accidents in modern traffic,” Jakobsson explained. “The Adaptive Cruise Control with Queue Assist makes driving safer and more relaxed in monotonous stop-and-go traffic by adding steering assistance to the speed adaption.”

Click on the photo or link above to watch a video on the upcoming Volvo XC90 SUV.

More Safety

Safe Driving on Halloween over spooky fall road
Safety•by Staff•October 25, 2026

Tips for Driving Safely on Halloween Night

This video features a reminder from the Connecticut Department of Transportation (DOT) and the Connecticut Police Chiefs Association, urging drivers to prioritize safety this Halloween.

Read More →
a crash test dummy in a car
Safety•by Jeanny Abraham•October 22, 2026

IIHS Crash Avoidance Tests Reveal Safety Gaps in Cargo Vans and Work Trucks

New IIHS crash avoidance ratings show uneven performance among cargo vans and heavy-duty pickups, with most struggling to avoid vehicle-to-vehicle collisions.

Read More →
AN AF news recap thumbnail
Safety•by Faith Howell•October 16, 2026

What’s Next for Fleet? Safety, AI & Industry Recognition | AF News Recap

Could your company's culture be encouraging distracted driving? This week, we're exploring how workplace expectations affect driver safety, what AI, EVs, and autonomous vehicles could mean for the future of fleet management, and how fleet professionals can strengthen their award nominations.

Read More →
Ad Loading...
a man driving with a cell phone in his hand.
Safety•by Jeanny Abraham•October 14, 2026

Does Your Fleet's Culture Encourage Distracted Driving?

What happens when the people responsible for enforcing safety rules are the ones setting the wrong example? The answer may reveal why some of the biggest risks to fleet drivers have little to do with what's written in the employee handbook.

Read More →
Motorq Whitepaper Cover - Fleet Managers Ultimate Playbook
Sponsored•October 1, 2026

Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity

Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.

Read More →
An AF news recap thumbnail with a woman pointing at the title "From driver well-being to EV charging"
Safety•by Faith Howell•September 21, 2026

From Driver Well-Being to EV Charging | AF News Recap

Mental health belongs in the fleet safety conversation. This week, we’re looking at five ways fleets can support employee well-being before a crisis, plus Holman’s expansion in Mexico, new one-day Fleet Forward passes, and why EV charging demand is outpacing infrastructure growth.

Read More →
Ad Loading...
Nexar and nauto logos
Safety•by Staff•September 15, 2026

Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset

Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.

Read More →
Two fleet employees talk beside work trucks beneath the words “Mental Health Is Fleet Safety,” highlighting the connection between employee mental health and fleet safety.
Safety•September 15, 2026

Don't Wait for a Crisis: 5 Ways to Build Mental Health Into Your Fleet Safety Program

For Suicide Prevention Month, fleet and safety leaders have an opportunity to put mental health where it belongs: at the center of workplace safety.

Read More →
hands covering toy car with digital widgets surrounding it
Safety•by Chris Brown•September 1, 2026

How Camera Data Can Strengthen a Fleet’s Insurance Renewal

Insights from a commercial insurance carrier and a broker show how fleets can turn video telematic data, driver coaching, and improved claims results into a stronger case at insurance renewal.

Read More →
Ad Loading...
An image to reflect an article on how the safest fleets aren't the ones with the most tech.
Safety•August 11, 2026

The Safest Fleets Aren’t the Ones with the Most Technology

You’ve made the telematics investment. Here’s how to capture the other half of its value and build the safest fleet on the road.

Read More →