Teen's Video System Could Eliminate A-Pillar Blind Zones
Prompted by what she saw as a safety hazard and the fact that her older brother just learned to drive, Alaina Gassler took a multimedia approach to solving the issue of blind zones caused by a vehicle's A pillar.

Alaina Gassler, 14, has proposed a video system that could eliminate the A-pillar blind zone.
Screenshot via Paul Gassler/YouTube.
Many of today’s vehicles feature thick pillars on either side of the windshield that create challenging blind spots for drivers, but an enterprising fourteen-year-old has crafted a prize-winning possible solution, reports The Verge.
Prompted by what she saw as a safety hazard and the fact that her older brother just learned to drive, Alaina Gassler took a multimedia approach to solving the blind spot issue.
First she placed a webcam on the outside of the pillar on the passenger side, and then used a small projector to display the live feed onto the inside of the pillar, according to the report. Next, Gassler 3D printed a component for the projector to make the image clearer and lined the pillar with a special fabric, so that it only reflects the image back to the motorist. Finally, her father tested out the prototype invention on their Jeep Grand Cherokee, which features large pillars.
The objective was to provide an uninterrupted field of view. While the technology isn’t perfect, it appears to be a solid step in the right direction.
Right now, the image from the camera is shaky and the projection doesn’t blend seamlessly with the view, notes the report. Gassler’s next attempt of the invention will use LCD screens for sharper visibility in daylight.
Meanwhile, automakers have been brainstorming along the same lines. Hyundai and Kia applied for a patent with a similar solution involving cameras and projectors in 2018, and Continental developed a similar concept using cameras and screens. Toyota, Jaguar and Land Rover have all researched or sketched out ideas for solving the blind spot problem, too, notes the report.
Gassler’s invention is impressive, but could bring with it unforeseen legal concerns. For example, one possible technical problem is the fact that front car pillars often house airbags, a critical safety feature, notes The Verge.
In the meantime, the aspiring young inventor has been recognized with the Samueli Foundation Prize along with $25,000. Not bad for fourteen. Just imagine what she’ll do when she’s forty.
Alaina's father Paul posted a video showing how the system works on YouTube. It has garnered more than 3.45 million views since Oct. 24.
More Safety
How Better Visibility Cut Speeding Violations by 48%
Fleet leaders don't need more data, they need clearer visibility into what the data is saying. This case study explores how one utility replaced speeding-event counts with a single metric — miles driven in violation — to strengthen safety and significantly reduce speeding violations.
Read More →
Operation Safe Driver Week: Why the Industry's Oldest Safety Campaign Still Matters to Fleets
A look at how a 2007 enforcement initiative became one of the most consequential weeks on the fleet safety calendar, and what it means for your drivers in 2026.
Read More →
Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset
Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.
Read More →From Silos to Solutions: Relationship Management for Safer Fleets
From telematics adoption and driver accountability to policy consistency and risk mitigation, this episode breaks down what it really takes to build a safer fleet culture without slowing business down.
Read More →
IIHS Launches First Commercial Vehicle Safety Evaluations
The Insurance Institute for Highway Safety has begun evaluating heavy-duty pickups and cargo vans for driver protection. Which models earned top marks?
Read More →
Reducing Risk by Eliminating Phone Use Behind the Wheel
Hosted with the cofounder of Lifesaver Mobile, this episode addresses phone use behind the wheel and how to design a driving environment that actually helps prevents accidents.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-Time Prevention (Part 2 of 2)
Part Two: Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Continue learning more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab
Read More →
How 5-Second Telematics Data Is Changing Fleet Safety
This episode connects with Steve Santostasi of Ford Pro and covers how a few seconds of data can make a difference in fleet safety.
Read More →
Managing Road Risk at Scale: Why Fleet Safety Needs a Data-Driven Framework
Insights from the FIA Road and Driver Safety Indexes reveal how to manage road risk on a larger scale.
Read More →
Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk
Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.
Read More →
