Automotive Fleet
MenuMENU
SearchSEARCH

Ray Breault Celebrates 45 Years as a NAFA Member

Ray Breault, a recognized fleet manager and sales representative, approaches 45 years as a member of NAFA.

March 26, 2004
2 min to read


Ray Breault, a recognized fleet manager and sales representative, approaches 45 years as a member of NAFA.

In 1959, Breault joined NAFA after becoming a member of an influential roundtable group consisting primarily of food, pharmaceutical, and insurance industry fleet members. The group met 2-3 times a year to discuss issues and factors affecting early corporate fleet operations and increased fleet exposure. As a fleet manager for Hoffmann La Roche in Nutley, NJ from 1959-1977, Breault saw his fleet increase from 180 to 2,700 vehicles.

Ad Loading...

When Breault began fleet, computers were non-existent and all information and records were recorded manually. All recordkeeping, from vehicle ordering, driver territorial assignments, relocations, accident information etc, were retained in individual notebooks. Fleet vehicles were leased/purchased primarily through American manufacturers and, compared to today’s standards, the vehicles were huge, heavy four-door sedans with large trunks for professional samples and displays. White wall tires, AM radios, two-speed wipers, and vinyl seats were considered optional equipment at the driver’s expense.

“The fleet industry and typical fleet vehicles have come a long way since the 1960s,” said Breault. “Vehicle colors are unlimited today and vary dramatically. Important areas such as accident management (risk reduction), maintenance scheduling, and the many types of vehicle assignments are easily analyzed and retrieved thanks to the manufacturers’ cooperation and computerization.”

Breault became involved in the New York NAFA chapter as the chairperson in 1964 and served on all local chapter level positions. As a chapter officer, Breault was a member of NAFA’s National Governing Board where he also served in all national posts except treasurer. Breault was the president of NAFA from 1977-1979.

In 1978, Breault was named corporate fleet manager for Revlon, Inc., in NYC. The company’s fleet program was in disarray, estimating it had 1,200 vehicles in its fleet when in fact, it had 2000-plus vehicles. From 1977-1990, Breault was responsible for Revlon’s domestic fleet program, eventually totaling 2,800 units. He also became involved in coordinating an international fleet operation of several hundred vehicles with the assistance of his lessors.

He joined Rental Concepts, Inc., in 1991 as the regional sales manager for the Northeast and gained accounts such as AstraZeneca, Organon, J&J International, Boehringer Ingelheim, Bic, Datascope, and CR Bard. Breault officially retired in 1996 but three months later decided to return to Fleet Response as a part-time customer service representative in the Northeast. He is currently with Fleet Response (formerly known as Rental Concepts). He is also a Board member of NAFA’s Inter-County Chapter (CT).

Ad Loading...

“It’s a unique occupation; fleet gets in your blood! I just can’t seem to stay away,” laughed Breault.

Topics:Operations

More Operations

Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
SponsoredJuly 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
A car dealership with added inscription "Every fleet vehicle eventually becomes local."
Operationsby Chris BrownJuly 15, 2026

Your Local Dealer Knows More Than You Think

Your local dealer can provide an information advantage that extends well beyond courtesy deliveries.

Read More →
Portrait of Austin Schutte, founder and CEO of Anew Solutions, featured in Automotive Fleet's Fleet Meets series highlighting his career, leadership philosophy, and fleet industry insights.
Operationsby Faith HowellJuly 14, 2026

Fleet Meets: Austin Schutte

Here are some industry insights, personal touches, and words of advice from the CEO and Founder of Anew Solutions.

Read More →
Ad Loading...
Photo of Team Brown building soap box derby
Operationsby Chris BrownJuly 13, 2026

Soap Box Derby Challenge: What’s Powering Team Brown

The car is coming together, the students are solving real build problems, and the fleet industry is helping push Team Brown toward the starting line.

Read More →
Green and black bar graphs showing 2026 versus 2025 fleet sales.
Vehicle Researchby Martin RomjueJuly 8, 2026

Commercial Fleet Sales Contribute To June, YTD Gains

The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.

Read More →
A black square with white color font text
OperationsJuly 2, 2026

What Fleet Managers Really Want From Vendors

From customer service frustrations and technology breakdowns to RFQs, change management, and the growing impact of turnover across the industry, this conversation pulls back the curtain on the real operational challenges fleet managers are navigating every day.

Read More →
Ad Loading...
A black square with white color font text
OperationsJuly 2, 2026

Fleet Safety Masterclass: Industry Leaders on Storytelling, Strategy & Innovation

In this special masterclass episode, industry leaders break down what it really takes to build safer fleets in today’s increasingly distracted and data-driven world.

Read More →
A black square with white color font text
OperationsJuly 2, 2026

Integrating Legacy Fleet Systems and Historical Data

In this episode, we bring together fleet and technology leaders to unpack the realities of data integration, system migrations, and the evolving role of AI in fleet management.

Read More →
A black square with white color font text
OperationsJuly 2, 2026

From Resistance to Results: Change Management Strategies for Fleets

From new technologies and safety programs to evolving regulations, fleets are under constant pressure to adapt. But as Dr. Betz explains, success isn’t about the system you implement—it’s about whether your people actually use it.

Read More →
Ad Loading...
A black square with white color font text
OperationsJuly 2, 2026

Where We're Headed: A Practical Look at AI in Fleet

Discover how AI is actually being deployed in fleets, not just marketed, including practical use cases and emerging risks.

Read More →