Pickups: Bigger Dimensions, Blind Spots Mean More Danger on the Road
Blind spot problems are leading to more frontover fatalities, particularly with small children.

Due to their height and long hoods, CR found some trucks had front blind spots 11 feet longer than those in some sedans, and 7 feet longer than in many popular SUVs.
Photo via pexels.com/Andrea Piacquadio.
Today’s pickups — which can have tall hoods, large blind spots, and often exceed 4,000 pounds — are particularly deadly in crashes with pedestrians and smaller, lighter vehicles, according to a recent analysis from Consumer Reports (CR).
CR’s analysis of industry data shows the hood height of passenger trucks has increased approximately 11% since 2000 and new pickups got 24% heavier on average from 2000 to 2018.
Due to their height and long hoods, CR found some trucks had front blind spots 11 feet longer than those in some sedans, and 7 feet longer than in many popular SUVs.
The blind spot problem is leading to more frontover fatalities, particularly with small children. In fact, there were more than 931 frontover fatalities between 1990 and 2019. Over 80% of those fatalities involved a pickup truck, van, or SUV, according to the report.
Over 42,000 people died in motor vehicle crashes in the U.S. in 2020—an 8% spike over 2019. Moreover, pedestrian fatalities rose 46% over the past decade, according to the Governors Highway Safety Association.
Safety advocates cite an array of culprits for these alarming fatality statistics, including risky behaviors like distracted driving, impaired driving, and speeding. But there is a growing body of evidence that suggests the increasing dimensions of pickups may be contributing to the deadliness of certain collisions, especially when one hits a person, cyclist, or smaller vehicle.
CR testing found bigger vehicles in general have a harder time avoiding crashes, with pickups and other large vehicles routinely doing worse in emergency handling and braking evaluations. What’s more, when a truck and car collide, the car’s driver is 1.59 times more likely to die than in two-vehicle crashes without a pickup involved, according to the Insurance Institute for Highway Safety.
The CR report also notes a second safety issue concerning pickups. Despite bigger blind spots and longer braking distances, pickups are less likely than cars and SUVs to come with standard safety features such as automatic emergency braking with pedestrian detection and blind spot warning.
More Safety

Fleet Manager’s Ultimate Playbook: Navigating the New Standard in OEM Connectivity
Rising operating costs, driver safety concerns, and unplanned downtime are putting unprecedented pressure on modern fleets. Discover how fleet managers use embedded OEM connectivity and real-time vehicle data to cut TCO, prevent downtime, and protect drivers without aftermarket telematics hardware.
Read More →
From Driver Well-Being to EV Charging | AF News Recap
Mental health belongs in the fleet safety conversation. This week, we’re looking at five ways fleets can support employee well-being before a crisis, plus Holman’s expansion in Mexico, new one-day Fleet Forward passes, and why EV charging demand is outpacing infrastructure growth.
Read More →
Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset
Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.
Read More →
Don't Wait for a Crisis: 5 Ways to Build Mental Health Into Your Fleet Safety Program
For Suicide Prevention Month, fleet and safety leaders have an opportunity to put mental health where it belongs: at the center of workplace safety.
Read More →
How Camera Data Can Strengthen a Fleet’s Insurance Renewal
Insights from a commercial insurance carrier and a broker show how fleets can turn video telematic data, driver coaching, and improved claims results into a stronger case at insurance renewal.
Read More →
The Safest Fleets Aren’t the Ones with the Most Technology
You’ve made the telematics investment. Here’s how to capture the other half of its value and build the safest fleet on the road.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
NETS Sets 2026 Fleet Safety Benchmark Conference for Indianapolis
The Sept. 15–17 program will feature fleet benchmarking data, case studies, emerging technologies, and implementation strategies while running alongside the NSC Safety Congress & Expo.
Read More →
Off-the-Job Crashes Account for 43% of Employers’ $61.7 Billion Crash Burden
NETS quantifies costs dispersed across fleet, risk, HR, and other departments while providing new per-crash benchmarks for employers.
Read More →
Ram Recalls More Than 1.27 Million 1500 Pickups for Seat Belt Anchor Issue
The recall affects certain 2019-2026 Ram 1500 pickups that may have improperly attached second-row seat belt buckle anchors.
Read More →