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Motiv Appoints Scott Griffith as CEO

Prior to joining Motiv, Griffith served as CEO of Ford’s Autonomous Vehicles and Mobility Businesses, where he oversaw the development of Level 4 autonomous vehicles as well as overseeing Ford’s portfolio of strategic investments in future mobility businesses.

Motiv Appoints Scott Griffith as CEO

Ford's Autonomous Vehicles and Mobility Businesses, Zipcar, and TrueMotion are among the companies on Scott Griffith's resume working in the automotive technology industry.

Photo: Motiv Power Systems/Automotive Fleet

3 min to read


Motiv has announced it has appointed Scott Griffith is its new Chief Executive Officer and board member.

Griffith has spent the past 30 years founding, leading, scaling and advising leading technology-based companies.

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A History of Successful Leadership

Prior to joining Motiv, Griffith served as CEO of Ford's Autonomous Vehicles and Mobility Businesses, where he oversaw the development of Level 4 autonomous vehicles as well as overseeing Ford’s portfolio of strategic investments in future mobility businesses.

As CEO of Zipcar for over 10 years, he led the car sharing company from its seed stage. During his tenure at Zipcar, Scott was also credited with managing the development and popularity of the entire car sharing category.

After later facilitating the strategic sale of Zipcar to Avis Budget Group, Griffith became an Executive-in-Residence at General Catalyst Partners, where he was an active Chairman in portfolio companies.

During his time there, he also co-founded TrueMotion, a mobile phone and IOT-based telematics platform with a goal to increase safe driving through real-time, AI-based driver sensing and scoring.

The company was merged with Cambridge Mobile Telematics and the combined businesses now power the data collection and related AI/driver scoring systems for most of the auto insurance providers in the U.S., and a growing number in Europe. 

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Griffith was recently appointed to the board at EVgo, a developer of large-scale fast-charging networks for electric vehicles.

“Medium duty trucks are the lifeblood of modern commerce and they are also in the early adoption sweet spot of vehicle electrification. Motiv’s innovative products are showing that it’s possible to support the growing demand for local and short route commercial trucking in a safe, cost-effective and sustainable manner, without the need for 300+ miles of battery range or the high level of disbursed publicly-accessible charging infrastructure required to support passenger cars. I truly believe Motiv will become a large profitable operation and as we grow, we will have a big positive impact on the planet," Griffith said in part.

Comparing its own sales and deployment data with public data published by CALSTART in its Zeroing in on Zero Emissions Trucks report, Motiv calculates nearly half of the electric step vans in California and nearly one in five of the electric step vans deployed nationwide carry the Motiv nameplate. 

According to Motiv, 10 of the largest 20 medium-duty truck fleets in North America have deployed Motiv vehicles, including Purolator, Vestis (formerly Aramark), Cintas, and other leading brands. Since its founding in 2009, Motiv vehicles have collectively driven 4 million miles and delivered approximately 240 million lbs of goods. 

Griffith steps in after former Ford executive Matt O'Leary, who was interim CEO following Tim Krauskopf's departure last fall. O'Leary, who continues to serve as an active Executive Chairman of Motiv Electric’s board.

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"Scott has an impressive track record of building teams and scaling businesses in the technology, transportation and mobility spaces," O’Leary said. "We’re expanding our installed base of trucks in large fleets like Purolator, the leading integrated freight, package and logistics provider in Canada. Scott’s background is a perfect fit for Motiv at this stage in our journey and I am thrilled to have him on the team.”

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