IRVINE, CA - Kelley Blue Book (KBB) said in a new report that used compact car and hybrid values are on the rise, having moved up rapidly in late February. KBB stated that although values of compacts only increased 0.4% for most of February, during the last week of that month their values jumped 1.3%. Hybrids values increased even more substantially, increasing 3.6% during the last week of February.
"The 2010 Toyota Prius led in gains, increasing in value $1,370 through the month of February," said Alec Gutierrez, senior market analyst of automotive insights for Kelley Blue Book. "Dealers have been aggressively bidding on fuel-efficient vehicles at auction as consumer demand increases in response to rising gas prices. If the past is any indication of things to come, Kelley Blue Book could see values of used fuel-efficient vehicles increase more than 20 percent during the course of the next few months."
KBB stated that in 2011, fuel-efficient vehicle values hit record levels when gas prices approached $4 per gallon, and if prices continue to rise, the company said it expects to see a similar trend this year, and for values to increase within the next 30 to 60 days.
KBB Says Used Compact Car and Hybrid Values Heading Upward
IRVINE, CA - Kelley Blue Book stated that although values of compacts only increased 0.4% for most of February, during the last week of that month their values jumped 1.3%.
More Remarketing

CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →
CAR2026 in Two Words: Velocity, Value (Part 1)
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
Read More →
CARA Appoints Johan Verbois as Executive Director
CARA recently opened up a part-time executive director position and appointed Johan Verbois for the role.
Read More →
Launch of Fleet Remarketing Association Signals New Era for Vehicle Lifecycle Value and Data Stewardship
The Association, dedicated to advancing the remarketing phase of the vehicle lifecycle, held its kick-off meeting on April 16 at the 2026 Conference of Automotive Remarketing (CAR) in Cleveland.
Read More →
March Used Vehicle Inventory Falls To Lowest Since 2019
Franchised and independent dealers had a total of 1.95 million used vehicles in stock in March, the lowest on record in the current data set.
Read More →
Spring Bounce Pushes Q1 Used Vehicle Values Higher
Demand signals remain strong at auctions, with sales conversions, a clear sign of demand, reaching 68.2% in the most recent measure.
Read More →
CAR 2026: Get the Wall Street Update on the Key Players in Remarketing
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
Read More →
CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal
Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.
Read More →
CAR 2026: What Really Moves Vehicle Value Now — And What Doesn’t
A panel at the 2026 Conference of Automotive Remarketing will examine how resale value is created across the vehicle lifecycle and which traditional remarketing practices still deliver ROI.
Read More →
Wholesale Used Vehicle Prices Up In February
Solid demand at Manheim auctions with higher sales conversion rates indicate an appetite from dealers to buy.
Read More →