High-Tech LiDAR Enabling Ford’s Driverless Car
Because LiDAR technology is a critical element enabling development of fully autonomous vehicles, Ford has opted to invest in tech firm Velodyne in Silicon Valley.

This year Ford will triple its autonomous vehicle test fleet. Photo courtesy of Ford.

This year Ford will triple its autonomous vehicle test fleet. Photo courtesy of Ford.
VIDEO: Ford’s Plans for Fully Automated Car
One key to Ford’s plans for a fully autonomous vehicle in 2021 is the development of more affordable light detection and ranging (LiDAR) sensors that can be quickly mass-produced. This is the focus of the automaker’s investment in Velodyne, a technology firm based in Silicon Valley, Calif.
“From the very beginning of our autonomous vehicle program, we saw LiDAR as a key enabler due to its sensing capabilities and how it complements radar and cameras,” said Raj Nair, Ford’s chief technical officer and executive vice president of product development. “Ford has a long-standing relationship with Velodyne and our investment is a clear sign of our commitment to making autonomous vehicles available for consumers around the world.”
Over the past decade, Velodyne has developed four generations of hybrid solid-state LiDAR systems incorporating proprietary software and algorithms that interpret rich data gathered via laser-based sensors. The systems are capable of creating high-resolution 3D digital images used for mapping, localization, object identification, and collision avoidance.
Velodyne’s LiDAR solutions can produce 300,000 to 2.2 million data points per second with a range up to 200 meters at centimeter-level accuracy, according to the company.
“LiDAR continues to prove itself as the critical sensor for safe autonomous vehicle operation,” said David Hall, founder and CEO of Velodyne LiDAR. “This investment will accelerate the cost reduction and scaling of Velodyne’s industry-leading LiDAR sensors, making them widely accessible and enabling mass deployment of fully autonomous vehicles. We are determined to help improve the goal of safety for automotive vehicles as soon as possible, as well as empower the efficiency autonomous systems offer.”
The Ford driverless vehicle will operate at Level 4 autonomy on the SAE-standard 5-level autonomous-technology scale. This designation means the vehicle is classified as offering “high automation” that can operate the vehicle under all conditions in certain driving “modes” without the potential need for human attention or intervention.
To view a video interview with Ford CEO Mark Fields, in which he discusses plans for the fully autonomous vehicle, click on the photo or link below the headline.
More Safety

NETS Sets 2026 Fleet Safety Benchmark Conference for Indianapolis
The Sept. 15–17 program will feature fleet benchmarking data, case studies, emerging technologies, and implementation strategies while running alongside the NSC Safety Congress & Expo.
Read More →
Off-the-Job Crashes Account for 43% of Employers’ $61.7 Billion Crash Burden
NETS quantifies costs dispersed across fleet, risk, HR, and other departments while providing new per-crash benchmarks for employers.
Read More →
Ram Recalls More Than 1.27 Million 1500 Pickups for Seat Belt Anchor Issue
The recall affects certain 2019-2026 Ram 1500 pickups that may have improperly attached second-row seat belt buckle anchors.
Read More →
Top 50 Executive Fleets
It is that time of year again! Time for the 2026 list of the Top 50 Executive Fleets, presented by Automotive Fleet and Volvo as part of its annual Fleet 500. Download now to see this year's list of companies!
Read More →How Better Visibility Cut Speeding Violations by 48%
Fleet leaders don't need more data, they need clearer visibility into what the data is saying. This case study explores how one utility replaced speeding-event counts with a single metric — miles driven in violation — to strengthen safety and significantly reduce speeding violations.
Read More →
Operation Safe Driver Week: Why the Industry's Oldest Safety Campaign Still Matters to Fleets
A look at how a 2007 enforcement initiative became one of the most consequential weeks on the fleet safety calendar, and what it means for your drivers in 2026.
Read More →
Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset
Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.
Read More →From Silos to Solutions: Relationship Management for Safer Fleets
From telematics adoption and driver accountability to policy consistency and risk mitigation, this episode breaks down what it really takes to build a safer fleet culture without slowing business down.
Read More →
IIHS Launches First Commercial Vehicle Safety Evaluations
The Insurance Institute for Highway Safety has begun evaluating heavy-duty pickups and cargo vans for driver protection. Which models earned top marks?
Read More →
Reducing Risk by Eliminating Phone Use Behind the Wheel
Hosted with the cofounder of Lifesaver Mobile, this episode addresses phone use behind the wheel and how to design a driving environment that actually helps prevents accidents.
Read More →