GM Fleet Regional Manager Joins Cadillac Team
DETROIT - Dave Fitzwater, current regional manager of GM Fleet & Commercial Operations for the North Central Region, has been appointed to Cadillac southeast regional sales and marketing manager, effective Feb. 1. He will be replacing Jennifer Costabile.
DETROIT- General Motors has appointed Dave Fitzwater (shown below) to Cadillac's southeast regional sales and marketing manager, replacing Jennifer Costabile, effective Feb. 1. Fitzwater is currently regional manager of GM Fleet & Commercial Operations (FCO), serving the North Central Region.
"Dave brings a wealth of experience and sales and marketing knowledge to this position," said Ed Peper, Cadillac general sales manager, in a Jan. 11 announcement to Cadillac employees.
Prior to this role, Fitzwater began his career with GM in 1979 and spent most of his tenure with Cadillac, holding various positions in zone and district management, sales promotion, and distribution.
Fitzwater's replacement has not been announced.
More Leasing
Top 50 Executive Fleets
It is that time of year again! Time for the 2026 list of the Top 50 Executive Fleets, presented by Automotive Fleet and Volvo as part of its annual Fleet 500. Download now to see this year's list of companies!
Read More →
Mike Albert Fleet Solutions Names Marty Kuhn CEO, First from Outside the Family
Kuhn has a theory of what sets the company apart from larger FMCs: depth of partnership over breadth of volume.
Read More →
Union Leasing Rebrands as Moventum Fleet Management
The name Moventum reflects the company’s position at the intersection of movement and momentum, with the guiding principle "Keep Work Moving."
Read More →
How Does a Mid-Major FMC Compete? Ask BBL Fleet
This Pittsburgh-based FMC built a technology-first culture, sustained double-digit organic growth, and expanded its Midwest footprint through a recent acquisition. How did it happen?
Read More →
What’s Really Happening in Fleet Supply Right Now
Fleet supply has improved, but not everywhere. Merchants Fleet’s Charles Matthew explains where constraints still exist, what risks are emerging, and why fleets shouldn’t wait to place orders.
Read More →
These Edges Are Measured in Inches — Matt Dyer on Fleet’s New Normal
The Merchants Fleet CEO contends that fleets that drive the business win the inches. In 2026, every one of them counts.
Read More →
Who Gets a Company Car? (In 2026 and Beyond)
As costs rise and scrutiny increases, fleets are refining criteria that govern eligibility for company-owned vehicles.
Read More →
DriveItAway Holdings, Free2move Launch Operations In Nine Cities
The co-branded program with Stellantis’ mobility division scales up leasing and financing options nationwide with more cities to come online in 2026.
Read More →
AFLA 2025 Conference in Pictures
Drawing over 640 attendees, the 2025 AFLA Annual Conference was held Sept. 14-17 at the JW Marriott Marco Island Beach Resort in Florida.
Read More →
DriveItAway, Free2move Partner to Expand Vehicle Access for Dealers
The arrangement enables franchise dealers to offer flexible lease-to-own programs with no credit checks, no down payments, and no long-term commitments.
Read More →