Automotive Fleet
MenuMENU
SearchSEARCH

First-Half Fleet Sales Push Over 2020 Level as Rental Sales Surge

Fleet sales decreased month over month but rose steeply year over year. Sales into rental rocketed 531% year over year.

July 7, 2021
First-Half Fleet Sales Push Over 2020 Level as Rental Sales Surge

 

Graphic: Cox Automotive

2 min to read


In June, 138,801 total fleet units were sold, an 18% month-over-month decrease compared to 168,166 in May but a 63% increase from June 2020, which recorded 85,104 units, according to a Cox Automotive news release. 

This brings the first-half total combined large rental, commercial, and government purchases of new vehicles to 969,751. First-half fleet sales increased 5% over this time in 2020 but decreased 41% from the same time in 2019 when 1.63 million units were sold.

Ad Loading...

Sales into rental increased 531% year over year in June but remain down 3% in the first half of 2021 compared to the same period last year. Commercial sales gained 13% year over year and are up 27% in 2021. Including an estimate for fleet deliveries into the dealer and manufacturer channel, we estimate that the remaining retail sales were up 15% year over year in June, leading to an estimated retail seasonally adjusted annual rate (SAAR) of 13.4 million, up from 11.6 million last June but down from June 2019’s 13.6 million rate.

June total new-vehicle sales were up 18% year over year, with the same number of selling days compared to June 2020. The June SAAR came in at 15.4 million, an increase from last year’s 13 million but down from June 2019’s 17.2 million rate.

2021 year-to-date total combined large rental, commercial, and government purchases of new vehicles to 969,751 units, a 5% increase from this time in 2020 when 923,603 units were sold but a 41% decrease from the same time in 2019 when 1.63 million units were sold.

Cox estimates a 35% increase in retail sales with commercial fleet up 27%, rental down 3%, and government down 15% compared to the same time in 2020.


Originally posted on Vehicle Remarketing

More Remarketing

collage of conference speakers
Remarketingby Chris BrownApril 30, 2026

CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value

The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.

Read More →
Collage of CAR speakers
Remarketingby Chris BrownApril 27, 2026

CAR2026 in Two Words: Velocity, Value (Part 1)

The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.

Read More →
Johan Verbois, executive director of CARA, stands outdoors in a blue blazer with arms crossed, with blurred vehicles and greenery in the background.
Remarketingby News/Media ReleaseApril 27, 2026

CARA Appoints Johan Verbois as Executive Director

CARA recently opened up a part-time executive director position and appointed Johan Verbois for the role.

Read More →
Ad Loading...
Fleet Remarketing Association temp logo
Remarketingby Chris BrownApril 20, 2026

Launch of Fleet Remarketing Association Signals New Era for Vehicle Lifecycle Value and Data Stewardship

The Association, dedicated to advancing the remarketing phase of the vehicle lifecycle, held its kick-off meeting on April 16 at the 2026 Conference of Automotive Remarketing (CAR) in Cleveland.

Read More →
Line comparisons of used vehicle inventory set in different colors.
Remarketingby News/Media ReleaseApril 20, 2026

March Used Vehicle Inventory Falls To Lowest Since 2019

Franchised and independent dealers had a total of 1.95 million used vehicles in stock in March, the lowest on record in the current data set.

Read More →
 A white Polestar 3 with all doors and trunk lid open while on display at an EV sales event.
Remarketingby News/Media ReleaseApril 7, 2026

Spring Bounce Pushes Q1 Used Vehicle Values Higher

Demand signals remain strong at auctions, with sales conversions, a clear sign of demand, reaching 68.2% in the most recent measure.

Read More →
Ad Loading...
Graphic promoting CAR 2026 roundtables featuring headshots of five speakers and topics including Wall Street trends, fleet data, upfits, fair market value, and AI in remarketing.
Remarketingby Chris BrownMarch 31, 2026

CAR 2026: Get the Wall Street Update on the Key Players in Remarketing

From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.

Read More →
Promotional graphic for CAR 2026 panel on data-driven value in commercial vehicles, featuring five industry experts and session details for April 16 in Cleveland.
Remarketingby Chris BrownMarch 31, 2026

CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal

Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.

Read More →
Graphic promoting a CAR 2026 conference session showing four speaker headshots above the title “What Really Moves Vehicle Value Now — And What Doesn’t” with automotive conference branding
Remarketingby Chris BrownMarch 11, 2026

CAR 2026: What Really Moves Vehicle Value Now — And What Doesn’t

A panel at the 2026 Conference of Automotive Remarketing will examine how resale value is created across the vehicle lifecycle and which traditional remarketing practices still deliver ROI.

Read More →
Ad Loading...
Blue bar graphs showing a rise in used vehicle categories across the board.
Remarketingby News/Media ReleaseMarch 6, 2026

Wholesale Used Vehicle Prices Up In February

Solid demand at Manheim auctions with higher sales conversion rates indicate an appetite from dealers to buy.

Read More →