Donlen Releases Ericsson Telematics Case Study
Donlen, a Hertz-owned fleet management company, has released a case study showing widespread improvement in Ericsson's fleet following the adoption of telematics.
Donlen, a Hertz-owned fleet management company, has released a case study showing widespread improvement in Ericsson's fleet following the adoption of telematics.
Throughout a six-month DrivePoint Telematics trial, there were widespread improvements in driver behavior, fuel economy, and safe driving patterns. This was due in large part to a new program developed between Donlen and Ericsson, DriverPoint Consultative Services, according to Donlen.
"DriverPoint Consultative Services, an extension of the consultation already provided to Ericsson for other aspects of our fleet, was a true collaboration between Donlen and Ericsson,” said Brad Bohnen, Ericsson's head of fleet management for North America.
Over a series of discovery meetings and discussions, Ericsson and the DriverPoint team determined the primary areas of focus and how to best meet the needs of the Ericsson fleet.
Now, Donlen not only administers DriverPoint for Ericsson — a service that is standard with any DriverPoint implementation — but also manages the extraordinary amount of data provided and report back to Ericsson on a regular basis.
"Managing the data provided by such technology is key to a successful outcome," said Bohnen. "Not all data is equal; some data points require immediate action in order to satisfy our company’s progressive risk management concerns."
The case study includes graphics and analysis about dealer delivery findings; alternative-fuel feasibility using driver geographic footprint; vendor efficiency and preventive maintenance downtime; driver behavior and idle times; accident versus non-accident analysis; return on Ericsson’s investment; and future areas of concentration.
"Using the massive amount of data that DriverPoint provides, we were able to quantify Ericsson’s return on their initial investment and project potential future savings," said Tom Sloan, Donlen's director of analytical product management. "One of the more interesting parts of the trial was the analysis of driver oil-change downtime by vendor. We were then able to present Ericsson with a cost versus time analysis, and they in turn can direct drivers appropriately. Armed with this type of data, Ericsson can continue to see great results using DriverPoint."
Download the case study here.
More Telematics

Why Fleets Are Creating Dedicated Fleet Analyst Positions
Telematics, AI, EVs, and connected technologies are generating more fleet data than traditional teams can effectively manage. Reed Jackson explains why dedicated fleet analytics roles are emerging to turn that information into better operational decisions.
Read More →
Deleting Driver Data Is No Longer Enough in Connected Vehicles
A factory reset may erase what's stored inside a vehicle, but it doesn't always end a former driver's digital connection. Here's how fleets can make digital offboarding part of every vehicle transition to reduce privacy, security, and compliance risks.
Read More →
How AI Can Help Fleet Managers Build Their Own Solutions
Syneos Health Fleet Manager Kristin Leary is exploring how AI-powered development tools, telematics data, and predictive analytics could help fleets solve operational challenges without waiting for a vendor roadmap.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-Time Prevention (Part 2 of 2)
Part Two: Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Continue learning more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab
Read More →
100% Fleet Uptime? Here's Stellantis' Strategy
Keeping commercial vehicles on the road is becoming just as important as getting them into service. Stellantis’ U.S. fleet chief Michael Ferreira shares how connected technology and AI are changing the way fleets manage uptime.
Read More →
Waymo vs. Tesla Robotaxi: Side-by-Side Ride-Hailing Test Highlights Different Approaches to Autonomy
Video comparison in Austin contrasts traditional Uber service with autonomous offerings from Waymo and Tesla Robotaxi.
Read More →
Paying for a Fire Hose, Drinking from a Garden Hose: Getting the Full Value of Your Telematics
Why fleets struggle to turn telematics data into real-world results and how to fix it.
Read More →
Building Smarter Cybersecurity Policies for Fleet Operations
As fleet operations become increasingly connected, cybersecurity can no longer be treated as an IT issue alone. Building effective policies requires a proactive approach that protects vehicles, data, and operational systems while ensuring employees, vendors, and technology partners follow consistent security standards.
Read More →
Turning Connected Vehicle Data Into Decisions That Matter
Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-time Prevention
Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Learn more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab.
Read More →
