More News: How the Go-To Guy Became a Fleet Manager
Dennis Craig Joins Lucid Motors
Formerly head of fleet at Polestar, Craig has taken the position of director, global fleet sales for Lucid Motors, a manufacturer of electric vehicles.

“Our goal is to create the foundation to put Lucid vehicles on the map for fleet,” Craig said.
Photo: Lucid Motors
Electric vehicle maker Lucid Motors has announced the hiring of Dennis Craig as director of global fleet sales.
Craig previously worked as North America head of fleet for Polestar. He plans on using this experience to help him in this new global position as Lucid attempts the same effort, focusing primarily on driving their EV fleet.
“I am excited to announce that I've joined the talented team at Lucid Motors,” said Craig in a LinkedIn post. “At Polestar, I had the privilege of contributing to significant sales growth of cutting-edge electric vehicle technology, and I’m ready to take the next step in my career with Lucid, a company known for pushing the boundaries of EV innovation.”
Craig started his career as a lease sales representative. His experience in the automotive industry began when he joined Chrysler in 2010. Craig graduated from Michigan State University with his bachelor’s degree in interdisciplinary studies in 2004.
“Our intention is to drive EV adoption with the best product offering on the market while being the easiest automotive company to do business with,” said Craig. “Our goal is to create the foundation to put Lucid vehicles on the map for fleet. From Fortune 500 sales and executive drivers, rental, government, and even hospitality partnerships, we’re excited to help lead others through the journey of electrifying their fleets.”
More Operations

How to Write Better AI Prompts for Fleet Analysis
Include these six elements in your fleet prompts to generate more relevant analysis and accurate answers.
Read More →
Fleet Meets: Eric Kilgore
This edition of the Fleet Meets series features one of the industry's best leaders driving multi-market and national operations.
Read More →
Why Reactive Fleet Management Is Becoming Too Expensive to Sustain
Research highlights a growing need for proactive management strategies to address rising costs in fleet operations effectively.
Read More →
What Your Fleet KPIs Aren’t Telling You
Tracking fleet metrics is only useful when the data leads to better decisions. This guide helps fleet leaders assess cost, utilization, and downtime more accurately, identify performance gaps, and prioritize the actions that can improve operational results.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
Turning Fleet Payment Data into Executive Insights
Does data alone drive results in operations?
Read More →
Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers
Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.
Read More →
Gary Van Orden Retires After Nearly Four Decades in Commercial Fleet
From answering customer calls at Ford Motor Company to leading fleet sales across multiple OEMs and a fleet management company, Gary Van Orden's career reflects nearly four decades of leadership in commercial fleet.
Read More →
How Stellantis Plans to Get Ahead of Fleet Downtime
Vehicle acquisition may grab the headlines, but fleet uptime increasingly determines operating success. Darren Bradshaw of Mopar North America gives the details.
Read More →
Hyundai Releases 2027 Commercial Program Incentives
The 2027 Model Year "Fleet Street Incentives" are available to commercial and government fleets.
Read More →

