Automakers Stress Need for Research, Innovation in Efforts to Advance Highway Safety
WASHINGTON, D.C. --- Calling road safety a shared responsibility, the Alliance of Automobile Manufacturers said lower 2008 road fatalities underscore why automakers and policymakers "need to continue engaging consumers while relying on sound data and engineering innovation to advance sustainable, safe mobility."
WASHINGTON, D.C. --- Calling road safety a shared responsibility, the Alliance of Automobile Manufacturers said lower 2008 road fatalities underscore why automakers and policymakers "need to continue engaging consumers while relying on sound data and engineering innovation to advance sustainable, safe mobility."
The number of traffic deaths on U.S. roads last year reached a record low, while safety belt use continued climbing, according to U.S. Transportation Secretary Ray LaHood.
"Engineers track and analyze real-world data to improve our shared understanding of problems and solutions," said Dave McCurdy, president and CEO of the alliance. "Safety progress results from industry and regulators using this data and sound science to work together and produce effective policy."
The group said its members have enhanced safety -- and led regulations -- through the introduction of many safety technologies, including anti-lock brakes, electronic stability control, side airbags for head and chest protection, side curtain airbags, radar use for collision avoidance, and more. Auto engineers developed and introduced safety technology like forward collision warning, post-crash notification, lane departure notification warning systems, night vision with pedestrian detection, collision warning with brake support, blind spot detection and more.
"The alliance is looking now toward future safety," said McCurdy. "We're focusing on partnerships, such as working with Mothers Against Drunk Driving (MADD), to explore technology to help reduce drunk driving. In addition, automakers are continuing their high-tech research and implementation of new safety technologies, such as autonomous braking systems and vehicle safety communications systems for crash avoidance."
The Alliance of Automobile Manufacturers is a trade association of 11 car and light truck manufacturers including BMW Group, Chrysler, Ford Motor Co., General Motors, Jaguar Land Rover, Mazda, Mercedes-Benz, Mitsubishi Motors, Porsche, Toyota and Volkswagen.
More Safety

Managing Road Risk at Scale: Why Fleet Safety Needs a Data-Driven Framework
Insights from the FIA Road and Driver Safety Indexes reveal how to manage road risk on a larger scale.
Read More →
Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk
Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.
Read More →
Coaching Is Not Training, Even When AI Is Doing It
AI-powered safety platforms can detect risky behaviors and deliver immediate feedback. But effective driver development still requires a foundation of training followed by coaching that reinforces those skills.
Read More →
How Emotions Behind the Wheel Can Affect Fleet Safety
During National Safety Month, fleets are encouraged to look beyond distracted driving and recognize how stress, fatigue, and emotional well-being influence driver performance and crash risk.
Read More →
Nominations Open for 2026 Fleet Safety Award
Nominations have officially opened for the 2026 Fleet Safety Award Winner.
Read More →
Turning Connected Vehicle Data Into Decisions That Matter
Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.
Read More →
Cameras, Safety and Insurance: From Reactive Claims to Real-time Prevention
Commercial auto remains one of the most challenging and costly lines of coverage for fleet operators and insurers alike. Learn more about how to effectively address these issues from Onur Aksan, Enterprise Business Development Executive, Geotab.
Read More →
NAFA Fleet Safety Symposium to Collocate With 2026 Fleet Forward Conference
The daylong certificate program will precede the Fleet Forward Conference at the Gaylord National Harbor in Maryland.
Read More →
The Distractions You Can’t Turn Off: What Drivers Face Outside the Vehicle
Fleet drivers face constant visual, cognitive, and environmental interruptions the moment they hit the road. From roadside chaos to mental fatigue and digital overload, today’s biggest driving risks often come from outside the vehicle itself.
Read More →
FLASH Weather AI Launches First Deep-Learning Hail Prediction Model With High-Resolution Forecasting
FLASH Weather AI has launched a first-of-its-kind hail prediction model capable of forecasting hail size and arrival time at 1-kilometer resolution up to 55 minutes ahead, giving fleets and insurers critical time to prepare for severe storms.
Read More →
