Automotive Fleet
MenuMENU
SearchSEARCH

Automakers Stress Need for Research, Innovation in Efforts to Advance Highway Safety

WASHINGTON, D.C. --- Calling road safety a shared responsibility, the Alliance of Automobile Manufacturers said lower 2008 road fatalities underscore why automakers and policymakers "need to continue engaging consumers while relying on sound data and engineering innovation to advance sustainable, safe mobility."

by Staff
April 7, 2009
2 min to read


WASHINGTON, D.C. --- Calling road safety a shared responsibility, the Alliance of Automobile Manufacturers said lower 2008 road fatalities underscore why automakers and policymakers "need to continue engaging consumers while relying on sound data and engineering innovation to advance sustainable, safe mobility."  

The number of traffic deaths on U.S. roads last year reached a record low, while safety belt use continued climbing, according to U.S. Transportation Secretary Ray LaHood. 

Ad Loading...

"Engineers track and analyze real-world data to improve our shared understanding of problems and solutions," said Dave McCurdy, president and CEO of the alliance. "Safety progress results from industry and regulators using this data and sound science to work together and produce effective policy." 

The group said its members have enhanced safety -- and led regulations -- through the introduction of many safety technologies, including anti-lock brakes, electronic stability control, side airbags for head and chest protection, side curtain airbags, radar use for collision avoidance, and more. Auto engineers developed and introduced safety technology like forward collision warning, post-crash notification, lane departure notification warning systems, night vision with pedestrian detection, collision warning with brake support, blind spot detection and more. 

"The alliance is looking now toward future safety," said McCurdy. "We're focusing on partnerships, such as working with Mothers Against Drunk Driving (MADD), to explore technology to help reduce drunk driving. In addition, automakers are continuing their high-tech research and implementation of new safety technologies, such as autonomous braking systems and vehicle safety communications systems for crash avoidance." 

The Alliance of Automobile Manufacturers is a trade association of 11 car and light truck manufacturers including BMW Group, Chrysler, Ford Motor Co., General Motors, Jaguar Land Rover, Mazda, Mercedes-Benz, Mitsubishi Motors, Porsche, Toyota and Volkswagen.


More Safety

Chris Brown sits across from safety experft at Lifesaver mobile in an interview about distracted driving and phone use tech.
Safetyby Chris BrownMay 1, 2026

Reducing Risk by Eliminating Phone Use Behind the Wheel

Distracted driving remains one of the most persistent risks in fleet operations. New approaches focus on removing mobile device use entirely while adding real-time safety support.

Read More →
Safetyby Jeanny RoaApril 15, 2026

Distracted Driving in the Age of Smart Tech – Part 2

As distraction risks evolve, fleets are turning to smarter, more connected technologies to better understand what’s happening behind the wheel. Part 2 explores how these tools are helping identify risky behaviors and improve visibility across operations.

Read More →
Safetyby Jeanny RoaApril 11, 2026

 Data Rights, Risks, and Responsibilities After a Crash

What fleets capture to improve safety can also expose them in litigation, forcing leaders to rethink how data is managed, stored, and shared.

Read More →
Ad Loading...
Driver holding a phone while steering, illustrating distracted driving and the importance of mental awareness and attention on the road for fleet safety.
Safetyby Judie NuskeyApril 10, 2026

From Distraction to Detection: Strengthening Awareness in Fleet Drivers

Distracted driving is often measured by what we can see—phones in hand, eyes off the road. But what about the distractions we can’t? A recent incident raises a bigger question about awareness, attention, and why subtle risks so often go unnoticed.

Read More →
Safetyby StaffApril 8, 2026

Lytx 2026 Road Safety Report

While serious crashes are declining, a rise in minor incidents and ongoing risk hotspots underscore the need for continued fleet safety investment.

Read More →
Driver’s hands on steering wheel in a sunlit vehicle, representing real-world driver behavior and the shift from data monitoring to hands-on training in fleet safety programs.
Safetyby Judie NuskeyApril 7, 2026

Behind-the-Wheel vs. Classroom Training: What Actually Changes Driver Behavior?

Fleets have more driver data than ever, so why isn't behavior changing? Training requires more than reports and coaching — it requires real-world practice.

Read More →
Ad Loading...
A person in a car on their phone behind the steering wheel.
Safetyby Jeanny RoaApril 1, 2026

Distracted Driving in the Age of Smart Tech – Part 1

A two-part conversation with Stefan Heck on how AI is transforming the fight against distracted driving. As fleets adopt smarter tools, the focus shifts from reacting to preventing risk. In Part 1, we look at where AI is making an impact for fleets today.

Read More →
Pedestrians crossing a busy street, highlighting the importance of driver awareness and caution to prevent pedestrian accidents.
Safetyby StaffMarch 30, 2026

Pedestrian Safety Starts With the Driver

More people on foot means more risk for drivers. These pedestrian safety tips can help prevent serious injuries and keep everyone safer on the road.

Read More →
SponsoredMarch 30, 2026

Safety by Design: Power and Protection in the Freightliner 114SD Plus

Safer crews. Fewer incidents. Better uptime. Learn how driver-assist technology is changing the way vocational fleets operate.

Read More →
Ad Loading...
Safetyby StaffMarch 26, 2026

Pedestrian Deaths Drop in First Half of 2025, Marking Largest Decline in Years

An 11% drop in pedestrian fatalities in early 2025 signals progress in U.S. road safety, but elevated death rates and ongoing risks underscore the need for continued action from fleets and policymakers.

Read More →