MT. LAUREL, NJ - Automotive Resources International (ARI), a leading fleet services provider, has introduced ARI Driver Watch, a road safety reporting program designed to promote safer driving and lower driver risk. 

The program involves placing decals on vehicles with a vehicle unit number and a reporting phone number. Passing drivers and pedestrians can call the number to report any unsafe behavior or to offer positive feedback. The data collected through the phone calls is incorporated into ARI's Web-based fleet management system, ARI insights.  

"The ARI insights system will integrate the client's data from these phone calls with its full universe of data on accidents, violations and other measurements of driver behavior," explained Frank Cardile, senior vice president of operations and client relations. "Fleet managers can target unacceptable driving behavior, which will lower driver risk, reduce accidents and violations, and increase driver productivity. 

For more information, visit www.ariresources.com.