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Shelley Mika

Freelance Writer

Shelley Mika is a freelance writer for Bobit Business Media. She writes regularly for Government Fleet and Work Truck magazines.

In addition to her magazine work, Shelley creates marketing, advertising, and other promotional materials for clients large and small across the United States. Shelley is also devoted to helping companies build iconic brands and identify and communicate their unique value proposition. A self-proclaimed “word nerd,” Shelley thrives on helping companies and individuals achieve their goals through the power of language.

These experiences have allowed Shelley to specialize in many areas, including fleet, technology, transportation, insurance, education, engineering, consulting and fitness, but she’s truly passionate about any subject that lets her work with words.

Shelley has a bachelor’s degree in English from the University of Nebraska and a master’s degree in English Literature from the University of Connecticut. In addition to her freelance career, Shelley is a communications and content marketing manager for a Fortune 150 company.

Articlesby Shelley MikaMarch 9, 2015

What a Company Split Means for Fleet Managers

When Kraft split into two publicly traded companies in 2012, the fleet split, too. Despite the challenge the companies faced in duplicating support infrastructure to manage the two fleets, the Mondelēz International fleet has undergone a fantastic transformation.

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Articlesby Shelley MikaMarch 5, 2015

Despite Driver Safety Focus, Distraction Continues

The recent global LeasePlan Driver Survey reported half of drivers polled say the companies they work for focus on driver safety; however, these same drivers reported significant instances of distracted drivers.

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Articlesby Shelley MikaJanuary 19, 2015

Schwan's Gains Economic Benefits From Propane Autogas

Schwan's Home Service prevented the emission of a cumulative 31,450 tons of greenhouse gases in one year by using propane autogas.

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Articlesby Shelley MikaDecember 22, 2014

How to Create a Sustainable Green Fleet Policy

Implementing a well thought-out green fleet policy can cut both costs and emissions — yielding benefits for fleets, communities, and beyond.

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Articlesby Shelley MikaDecember 10, 2014

HVAC Service Fleet Chooses Bi-Fuel Propane Autogas

The Elk Grove Village, Ill., HVAC company recently converted 90 percent of its fleet to gasoline/LPG bi-fuel systems, significantly reducing fuel and maintenance costs.

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Articlesby Shelley MikaOctober 8, 2014

How to Properly Implement a Telematics Program

What’s the formula for achieving the greatest ROI on your telematics solution? Taking time up front to get the right solution for your needs and ensuring it’s properly implemented.

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ArticlesCover Storyby Shelley MikaOctober 8, 2014

12 Telematics Trends and Technologies

If there is one constant with telematics, it’s change. New technology emerges rapidly — and the way that technology is used evolves at the very same time. That means new trends are always on the horizon.

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Articlesby Shelley MikaSeptember 26, 2014

A Comprehensive Guide to Road Safety

With information on multiple fleet policies and procedures, The Network of Employers for Traffic Safety (NET)'s Guide is the first step for fleets to make an effective and successful road safety policy.

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Articlesby Shelley MikaSeptember 22, 2014

Saving Time & Money at Auctions

Remarketing commercial trucks online can save fleets time and money typically spent transporting trucks to physical auctions.

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Articlesby Shelley MikaAugust 20, 2014

Cadillac Offers ELRs Access to Charging Stations

Cadillac partnered with ChargePoint to offer ELR drivers access to more than 17,000 charging stations worldwide— making it easier for luxury car drivers to power their EVs.

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