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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherJuly 11, 2011

Frito-Lay & Smith Electrify Medium -Duty Trucks

As the seventh largest private fleet in the U.S., operating approximately 22,000 vehicles, Frito-Lay is incorporating medium-duty electric box trucks into its operations.

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ArticlesCover Storyby Lauren FletcherJuly 6, 2011

Average Monthly Personal Use Charges Increase to $118 in 2011

Personal use charges increased in 2011 to an average monthly charge of $118. This amount has risen steadily from $103 in 2008; $108 in 2009; and $110 in 2010.

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Articlesby Lauren FletcherMay 16, 2011

Strange, but True

These “Strange, but True” stories were sent to Automotive Fleet by fleet managers, drivers, and fleet management companies. Have a strange, but true story? Something so incredible it couldn’t have been made up? Share your stories with Automotive Fleet.

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Articlesby Lauren FletcherApril 1, 2011

33% of Fleet Managers Earn More Than $100K Per Year

2010 saw an overall increase in fleet manager salaries over 2008 numbers, with the Pacific and Western Sun Belt regions reporting the highest overall salaries.

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Photo Galleriesby Lauren FletcherMarch 24, 2011

Freightliner Ride & Drive Event, Las Vegas

Work Truck magazine's Managing Editor Lauren Fletcher attended Freightliner's ride and drive event in Las Vegas on Saturday, March 19.

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ArticlesCover Storyby Lauren FletcherMarch 7, 2011

All-New 2011 F-150 and Powertrain Lineup

Ford extensively updated its all-new 2011 Ford F-150, offering it with multiple powertrain configurations, including an all-new EcoBoost engine, tuned and calibrated for the F-150.

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ArticlesCover Storyby Lauren FletcherMarch 1, 2011

2012 Nissan NV Raises the Roof & Function of Commercial Vans

Nissan has been in the commercial vehicle market for more than seven decades and is introducing its all-new commercial van to the U.S. market.

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ArticlesCover Storyby Lauren FletcherJanuary 19, 2011

Vehicles that Drove Fleet History

Without vehicles, you can’t have a fleet. Which vehicles have driven the fleet industry over the decades since Automotive Fleet's inception in 1961?

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Articlesby Lauren FletcherJanuary 1, 2011

ROUSH CleanTech Drives Propane Forward

Created with fleet in mind, ROUSH’s CleanTech aims to help fleet managers increase the number of “greener” propane autogas-powered vehicles on the road.

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Articlesby Lauren FletcherJanuary 1, 2011

Roush CleanTech Drives Propane Forward

Created with fleet in mind, Roush's CleanTech aims to help fleet managers increase the number of “greener” propane autogas-powered vehicles on the road.

Read More →