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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherAugust 16, 2017

Telematics in Vocational Truck Fleets: Food and Beverage

Complying with both vehicle and food safety regulations, keeping vehicles on the road with minimized downtime, and ensuring route efficiency are all ways food and beverage fleets are leveraging telematics solutions to help with their operations.

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Articlesby Lauren FletcherAugust 10, 2017

Telematics in Vocational Truck Fleets: Refuse and Waste Management

Refuse fleets often have set routes but drivers operate in inherently dangerous conditions. Telematics can help keep drivers safe and improve the efficiency or a refuse or waste management fleet.

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Articlesby Lauren FletcherAugust 8, 2017

All About ICUEE: 'The Demo Expo'

The International Construction & Utility Equipment Exposition (ICUEE) is coming to Kentucky in October and promises to be the premier event for utility and contractor fleet professionals.

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Articlesby Lauren FletcherAugust 7, 2017

Benefits of Telematics in Vocational Truck Fleets

Optimizing productivity, reducing downtime, increasing efficiency, and ultimately keeping drivers safe are just a few ways a telematics solution can help benefit vocational truck fleets.

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Articlesby Lauren FletcherAugust 3, 2017

Telematics in Vocational Truck Fleets: Utility Operations

The utility fleet industry is very labor intensive and often must help during emergency situations or during times of severe weather. Telematics can help keep a utility fleet going where it needs to be.

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Articlesby Lauren FletcherJuly 28, 2017

Telematics in Vocational Truck Fleets: Local Delivery

Route planning and optimization, scheduling, and complete visibility into a local delivery fleet are just some of the industry-specific benefits of a telematics solution.

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Articlesby Lauren FletcherJuly 21, 2017

Telematics in Vocational Truck Fleets: Field Service

Telematics can help field service fleets with dispatching, asset and personnel productivity, customer satisfaction, and more.

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Articlesby Lauren FletcherJuly 14, 2017

Telematics in Vocational Truck Fleets: Construction

Construction fleets differ from other vocational fleets due to the types of equipment utilized, the heavier wear-and-tear put on assets, and vehicle/personnel use and planning based on site needs.

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Articlesby Lauren FletcherJuly 13, 2017

Ways to Set Up Your Work Van

Upfitters provide a multitude of options to turn your vans into the perfect tool for your trade, from shelving and storage to ladder racks and partitions.

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Articlesby Lauren FletcherJune 14, 2017

Truck Telematics: Beyond Asset Tracking

Most fleet managers know telematics is great for asset tracking, but there are many other underutilized components of a telematics solution that could be saving fleet managers time and money.

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