Showroom - Ford C-Max: Detroit Takes Aim at the Prius
Built to beat the fuel efficiency of the Toyota Prius v and Toyota Prius Plug-In, the C-Max vehicles are an attractive lineup for the eco-conscious fleet buyer.

The 2013 Ford C-Max Hybrid

The 2013 Ford C-Max Hybrid
Say goodbye to the Ford Escape Hybrid and hello to the Ford C-Max Hybrid (pictured) and C-Max Energi plug-in hybrid. The two vehicles were built to beat the fuel efficiency of the Toyota Prius v and Toyota Prius Plug-In, respectively, but the C-Max also edges out the Prius v’s sticker price and cargo capacity, making the C-Max vehicles an attractive lineup for the eco-conscious fleet buyer.

Specs for the 2013 C-Max hybrid and C-Max Energi
The C-Max Hybrid is new to North America but a familiar sight in Europe, where Ford has been selling a version of the C-Max since 2003. Both vehicles will utilize a 2.0-liter inline four, paired with an electric traction motor and an advanced lithium-ion battery pack, to deliver 141 horsepower at 129 lb.-ft. of torque.
Standard equipment will include 17-inch alloy wheels, emergency brake assist, cruise control and fog lamps. Optional add-ons, such as parallel-parking assist, rearview camera and a hands-free rear hatch, will also be available. MyFord Touch will guide the infotainment features and display Ford’s “SmartGauge with EcoGuide” system, which was designed to teach drivers how to maximize fuel efficiency.
The interior and exterior sculpting appear to fall nicely in line with Ford’s current design language. Like its hybrid competitors, the C-Max was designed with function at the fore. But unlike the Prius, Nissan Leaf and, most notably, the Chevrolet Volt, the front and back ends will blend in with the rest of traffic.
Road test reviews are not in yet, but an independent MacPherson strut front suspension and multi-link rear suspension, coupled with electric power-assisted steering, is expected to deliver a driving experience on par with the Prius. The interior will be spacious, if nothing else, aided by a high-roof design that accounts for a good amount of the cargo capacity.
Availability of both vehicles will be limited in their first U.S. model year. The C-Max Hybrid will be available in select dealerships in the fall for a starting MSRP of $25,995, a savings of $550 against the base Prius v.
The Energi plug-in will be slower to market and available in the same 19 markets that currently bear the electric Focus. The Energi will start at $33,745, a hair more expensive than the base Prius Plug-In. Both plug-ins qualify for a $3,750 federal tax credit as of press time.
Originally posted on Work Truck Online
More Vehicle Research

Crash Tests, Catalytic Converter Theft & Fleet Safety | AF News Recap
A stolen catalytic converter can cost a fleet far more than the replacement part. This week, we're exploring how to reduce theft-related risk, what fleet managers learned from live IIHS crash testing, the 2027 Jeep Compass's new safety features, and why supporting original industry reporting matters.
Read More →
2027 Jeep Compass Adds Standard Driver-Assistance Features, Starts at $31,985
The 2027 Jeep Compass adds standard adaptive cruise control across the lineup, along with additional technology and equipment options on select trims.
Read More →
2027 Subaru Outback Adds Base Trim, Lowers Pricing Across Lineup
The 2027 Outback starts at $32,995, with price reductions on several trims and expanded availability of hands-free driver-assistance technology.
Read More →
2027 Toyota Camry Offers Hybrid Powertrain Across Five Grades
The 2027 Toyota Camry is a carryover with new pricing.
Read More →
Chevrolet Updates 2027 Trax and Trailblazer with More Standard Safety Features
Chevrolet is updating two of its smallest SUVs with added driver-assistance technology, redesigned interiors, and revised trim options. The changes could add more safety equipment as standard for commercial fleets, while a new Trailblazer configuration adds another all-wheel-drive option.
Read More →
Commercial Fleet Sales Rise 5.8% Through September 2026
September commercial fleet sales were essentially unchanged from a year earlier, slowing year-to-date growth while keeping volume ahead of 2025.
Read More →
Hall of Fame Inductee: John Dmochowsky
The longtime Mondelēz International fleet executive joins the Automotive Fleet Hall of Fame.
Read More →
Hall of Fame Inductee: Lee Miller
After more than four decades at Boehringer Ingelheim, Lee Miller leaves a legacy built on fleet expertise.
Read More →
Hall of Fame Inductee: Mark F. Petersen
From managing fleets of thousands of vehicles to advancing safety and mentoring fellow professionals, Mark F. Petersen made his mark across both the corporate and supplier sides of fleet.
Read More →
When Charger Downtime Becomes a Fleet Availability Problem
As EV deployments move beyond pilot programs, charger reliability can directly affect vehicle readiness, driver productivity and route scheduling.
Read More →