Automotive Fleet
MenuMENU
SearchSEARCH

Coachella Valley Tunes in & Turns up Alternative-Fuel Usage

Most famous for its rock and roll festival, California’s Coachella Valley is also building its reputation as an alt-fuel fleet hot spot.

by Kendall Septon
September 18, 2014
3 min to read


This 24-hour CNG fueling station located in Thousand Palms, Calif., is part of a network of seven CNG stations throughout the Coachella Valley region available to the general public. Photo via Sunline Transit Agency

Situated some 100 miles east of Los Angeles, a long string of California desert cities collectively form what is known as the Coachella Valley. The region is best known for its namesake music festival, and thanks to the efforts of the Clean Cities Coachella Valley Region (C3VR) coalition, founded in 1996, the area has also built an impressive reputation for helping local fleets reduce petroleum use and vehicle emissions.

With the help of C3VR, some of the Coachella Valley’s largest fleets —including those operated by local transit provider, SunLine — have been fully converted to use natural gas. In 2013 alone, C3VR members displaced more than 2.9 million gallons of petroleum and averted 6,443 tons of greenhouse gas emissions (GHG).

Ad Loading...

Leading the Way
A decade ago, SunLine became the first public transit agency in the nation to fully convert its diesel fleets to use 100 percent compressed natural gas (CNG), thanks, in large part, to the Coalition’s efforts. Hydrogen vehicles have also been tested and are currently included in SunLine’s daily fleet service.

C3VR members have also met the challenge of building the infrastructure for CNG fleets head on. Together with funding from the federal government and private sector partners, including Clean Energy Fuels, the coalition and SunLine are now finalizing the last station in a network of seven CNG fueling stations along major routes throughout the rural region. In the future, the stakeholders hope to convert the stations for hydrogen fueling as well.

And, with more stations available along the regular routes, buses aren’t forced to return to the central Thousand Palms station every time they need to refuel — saving precious time and money on fuel. Adding more stations has also translated into increased hours of service for the elderly and disabled riders, and enabled local cities to add their own CNG fleet vehicles.

“Now our buses are able to provide faster and more efficient service to customers, and each city gets a share of the profits, based on the amount of fuel their station sells,” said Richard Cromwell, who is a co-coordinator of C3VR, along with Georgia Seivright. “It’s a win-win for everyone involved.”

Most recently, C3VR was instrumental in putting together a collaborative project sponsored by the City of Desert Hot Springs, Calif. that was awarded $1.32 million in air quality mitigation funds by South Coast Air Quality Management District. The coalition plans to use the funds to upgrade an older CNG station at Mission Springs Water District, as well as outfit the local water district, several charitable organizations, and a food bank delivery organization with 22 new CNG trucks. C3VR will also focus on developing a network of electric car charging stations.

Ad Loading...

“The Coachella Valley has historically been known for the hospitality industry and agriculture,” Cromwell said. “Who wants to visit a place, or eat something from a place — let alone live in a place — that’s not doing everything possible to protect its environment? No one.”

Get Involved With Clean Cities
Through the work of nearly 100 local coalitions, Clean Cities, an initiative of the U.S. Department of Energy, advances the nation’s economic, environmental, and energy security by reducing petroleum use in transportation. Find out more at www.cleancities.energy.gov.

For more information about C3VR, visit www.c3vr.org/, or e-mail Richard Cromwell at rcromwell@cromwellandassociates.com.

Kendall Septon is a communications specialist for the National Renewable Energy Laboratory.

Subscribe to Our Newsletter

More Green Fleet

Sketch of chassis cab truck.
Green Fleetby Chris BrownMarch 9, 2026

Startup ZMD Motors Developing Electric Conversion for Ram 5500 Work Trucks

Detroit-based company says it has begun early development of a system to convert internal combustion Ram 5500 chassis-cab trucks to electric power.

Read More →
SponsoredFebruary 26, 2026

MOVING ON FROM DEBATE: A Guide for Fleet Managers Who Just Want To Get Electrification Done

Fleet managers are done with the debate—and focused on execution. Learn how to build a practical electrification strategy that aligns infrastructure, operations, and financing while keeping costs controlled and deployment scalable with support from Blink Charging. Discover how smart planning today positions fleets for long-term performance and ROI.

Read More →
EV charging symbol
Green Fleetby Chris BrownFebruary 12, 2026

U.S. EV Adoption Is Climbing, but Commercial and Passenger Markets Diverge

New industry group data revealed that light-duty electric vehicle sales are hitting record market share and volumes, while commercial EV volume dipped. What’s driving the fluctuations?

Read More →
Ad Loading...
SponsoredFebruary 6, 2026

Hybrids: Electrification Without the Challenges

For fleet managers, fuel is one of the biggest line items in the budget — and it's one hybrids can shrink without changing how your people work. Download the eBook to see the numbers, understand the technology, and get a step-by-step guide to making the switch.

Read More →
A side view of the yellow, blue, and red Slate Auto electric pick-up truck and SUV
Upfittingby Martin RomjueDecember 8, 2025

How To Upfit Electric Work Trucks and Vans

The biggest challenge lies in balancing additional equipment and accessories with EV battery capacity and range.

Read More →
Green Fleetby Martin RomjueDecember 4, 2025

How Fleets Can Adjust Approaches To EV Adoption

With the expiration of federal incentives, EV success now hinges less on government policy and more on discounts, battery tech progress, increased range, and broader infrastructure.

Read More →
Ad Loading...
Panelists on stage at FFC.
Fleet Forwardby Martin RomjueOctober 29, 2025

Despite World Troubles, Forward Thinking Guides Fleets

Fleet operators shared their challenges during an annual conference that embraced the latest advances across all aspects of running private- and public-sector vehicles.

Read More →
Illustration of GM Energy’s vehicle-to-home system showing an electric truck connected to home power storage, the grid, and GM Energy Cloud through the myOwner app.
Green Fleetby News/Media ReleaseOctober 28, 2025

GM Energy Details Partnerships and Targets for Public Charging Build-Out

EVgo, Pilot, ChargePoint and IONNA named; goal is 35k GM-invested DC stalls by 2030, with customer-experience upgrades at sites.

Read More →
Chart showing September 2025 EV sales. New EV sales totaled 147,716 units, up 44% year over year, and used EV sales hit 40,569 units, up 76%, marking strong third-quarter performance.
Green Fleetby News/Media ReleaseOctober 23, 2025

Q3 Electric Vehicles Sales Hit Record High

EV buyers took advantage of the final federal tax credit days, while average prices edged up for new EVs and continued to decline for used models.

Read More →
Ad Loading...
A green vertical bar graph chart showing the rises and dips in quarterly EV sales since early 2022.
Green Fleetby News/Media ReleaseOctober 10, 2025

EV Sales Hit Record in Q3 Before Incentives Expire

But most OEMs record low-volume sales, which means EV profitability remains a distant dream for nearly every automaker.

Read More →