Related: Will We Become too Reliant on Driver-Assisting Tech?
Advanced Safety Tech Could Reduce Fatalities by 29%
Approximately 40% of crashes, 37% of injuries and 29% of fatalities involving passenger vehicles could be avoided by equipping all cars, pickup trucks, vans, minivans, and sport utility vehicles with advanced driver assistance systems (ADAS), according to a recent analysis from the AAA Foundation.

Advanced safety technology such as automatic emergency braking could reduce road deaths by 29%, according to AAA.
Screenshot via MyCarDoesWhat/YouTube.
Approximately 40% of crashes, 37% of injuries and 29% of fatalities involving passenger vehicles could be avoided by equipping all cars, pickup trucks, vans, minivans, and sport utility vehicles with advanced driver assistance systems, according to a recent analysis from the AAA Foundation.
For example, the research found that there were an estimated 1.99 million crashes, 884,000 injuries and 4,738 deaths that could have been potentially prevented by forward collision warning or automatic emergency braking systems in 2016 alone.
The report, from the AAA Foundation, examines the potential for these technologies to mitigate the severity of crashes. Specifically, in addition to a forward collision warning and automatic braking, the report examines lane departure warning, lane keeping assistance, and blind spot monitoring systems. Adaptive cruise control and parking assistance system are not included in the review.
Consider land departure warnings and lane keeping systems. The research shows that in 2016, an estimated 519,000 crashes, 187,000 injuries, and 4,654 deaths could potentially have been prevented or mitigated by the use of this technology.
The research also evaluated crashes in which the driver was attempting to change lanes, merge, pass another vehicle, or turn across multiple lanes of traffic and struck or was struck by another vehicle that was traveling in the same direction in an adjacent lane, with the impact occurring on the side or rear of the vehicle that was changing lanes.
In 2016, there were an estimated 349,000 such crashes resulting in 100,000 injuries, and 348 deaths in 2016. But the authors note that had blind-spot monitoring been fully utilized a good number — specifically, 318,000 crashes, 89,000 injuries, and 274 deaths — could potentially have been prevented.
Overall, the results of the report suggest that if all passenger vehicles in the U.S. were equipped with the technologies examined — and that the technologies prevented all of the crashes that they were theoretically capable of preventing — they could plausibly have prevented slightly less than one-third of all deaths that occurred in crashes involving passenger vehicles.
More Safety

The Safest Fleets Aren’t the Ones with the Most Technology
You’ve made the telematics investment. Here’s how to capture the other half of its value and build the safest fleet on the road.
Read More →
Hidden in Plain Sight: Fleet Compliance Risks
Fleet compliance isn't just about having policies — it's about consistently enforcing them. This practical guide reveals six hidden compliance risks common in public sector and shared fleet operations and outlines proven strategies to improve visibility, accountability, and audit readiness
Read More →
NETS Sets 2026 Fleet Safety Benchmark Conference for Indianapolis
The Sept. 15–17 program will feature fleet benchmarking data, case studies, emerging technologies, and implementation strategies while running alongside the NSC Safety Congress & Expo.
Read More →
Off-the-Job Crashes Account for 43% of Employers’ $61.7 Billion Crash Burden
NETS quantifies costs dispersed across fleet, risk, HR, and other departments while providing new per-crash benchmarks for employers.
Read More →
Ram Recalls More Than 1.27 Million 1500 Pickups for Seat Belt Anchor Issue
The recall affects certain 2019-2026 Ram 1500 pickups that may have improperly attached second-row seat belt buckle anchors.
Read More →How Better Visibility Cut Speeding Violations by 48%
Fleet leaders don't need more data, they need clearer visibility into what the data is saying. This case study explores how one utility replaced speeding-event counts with a single metric — miles driven in violation — to strengthen safety and significantly reduce speeding violations.
Read More →
Operation Safe Driver Week: Why the Industry's Oldest Safety Campaign Still Matters to Fleets
A look at how a 2007 enforcement initiative became one of the most consequential weeks on the fleet safety calendar, and what it means for your drivers in 2026.
Read More →
Nexar-Nauto Merger Aims to Give Fleets Better Safety Intelligence Through Larger Driving Dataset
Stefan Heck tells Automotive Fleet that combining more than 10 billion miles of driving history with Nexar's AI models will give fleets deeper insights into driver risk and roadway conditions than either company could provide independently.
Read More →From Silos to Solutions: Relationship Management for Safer Fleets
From telematics adoption and driver accountability to policy consistency and risk mitigation, this episode breaks down what it really takes to build a safer fleet culture without slowing business down.
Read More →
IIHS Launches First Commercial Vehicle Safety Evaluations
The Insurance Institute for Highway Safety has begun evaluating heavy-duty pickups and cargo vans for driver protection. Which models earned top marks?
Read More →
