Automotive Fleet
MenuMENU
SearchSEARCH

KAR Global Sells ADESA Unit to Carvana as it Pursues Digital Pivot

The agreement is closely aligned with KAR’s digital strategy, and will allow KAR to focus on its portfolio of digital marketplaces.

KAR Global Sells ADESA Unit to Carvana as it Pursues Digital Pivot

KAR Global CEO Peter Kelly said the sale of ADESA to Carvana will will allow KAR to focus its investments and energy on those higher growth, higher margin digital marketplaces and on delivering the most strategic solutions to customers.

Photo: Bobit

3 min to read


KAR Global (NYSE: KAR) has reached a definitive agreement pursuant to which Carvana will acquire the company’s ADESA U.S. physical auction business, the companies announced Feb. 24.

The all-cash transaction is valued at $2.2 billion and includes all auction sales, operations and staff at 56 ADESA U.S. vehicle logistics centers and exclusive use of the ADESA.com marketplace in the U.S. The agreement is closely aligned with KAR’s digital strategy, and will allow KAR to focus on its portfolio of industry-leading digital marketplaces. Proceeds of the transaction will be used to reduce KAR’s corporate debt.

Ad Loading...

“This transaction firmly positions us as the premier digital marketplace provider for wholesale used vehicles,” said Peter Kelly, CEO of KAR Global, in a news release. “While off-premise sales have increased over the past decade and represent over 50% of our vehicle sales today, we believe we are still in the early stages of this industry evolution, and the trends are rapidly gaining momentum. Digital marketplaces provide low cost, highly efficient venues for our sellers and buyers to transact, and our leading digital brands, platforms and technology position us well to grow as digital penetration increases. This transaction will allow us to focus our investments and energy on those higher growth, higher margin digital marketplaces and on delivering the most strategic solutions to our customers. By simplifying our business, we are better positioned to lead and win in the fastest growing segments of this industry.”

Under the agreement, KAR will serve as a technology partner to Carvana, supporting the ADESA.com digital marketplace and the Simulcast and Simulcast+ technology that powers in-lane virtual sales for ADESA and most independent auctions today. KAR will continue to operate its OPENLANE platform that supports more than 40 private label programs representing about 80% of North America’s off-lease inventory.

KAR will also continue operating its rapidly growing digital dealer-to-dealer businesses — BacklotCars and CARWAVE in the U.S. and TradeRev in Canada — all of which experienced double-digit growth in 2021. In addition, the company will retain its ADESA Canada, ADESA U.K. and ADESA Europe businesses as well as its affiliated inspections, transportation and other services brands, including leading floorplan solutions provider AFC.

“This transaction will enable a leaner, more nimble operating model and faster long-term growth rate at KAR,” Kelly said. “We believe the transaction will reduce our 2022 Adjusted EBITDA by about $100 million on an annual basis — net of the contribution from the commercial agreement entered into with Carvana as part of this transaction. However, we will reduce our headcount by about 50% while also paying down most of our balance sheet debt. We expect these savings, when combined with our investments and our focus on higher growth platforms, will deliver higher revenue and Adjusted EBITDA growth rates, as well as higher gross profit and Adjusted EBITDA margins.”

About 4,500 current ADESA and KAR employees will transition to Carvana at the closing of the transaction. This will include all field personnel supporting the ADESA U.S. vehicle logistics centers as well as corporate employees and select senior and executive leaders who are primarily focused on the ADESA U.S. physical auction business.

Ad Loading...

The transaction is subject to customary closing conditions, and is expected to close in the second quarter of 2022, with the 30-day waiting period under the HSR Act having expired on Feb. 23. The transaction has been approved by the boards of directors of both KAR and Carvana.

Originally posted on Vehicle Remarketing

More Remarketing

Pickup trucks in a row with overlay "Hidden Vehicle Value"
Remarketingby Chris BrownMay 18, 2026

How Connected Vehicle Data Is Lifting Fleet Resale Values

A vehicle health score could improve the value of fleet vehicles at remarketing. The path to a universal standard is forming, and fleets that understand the process early will be better positioned when it arrives.

Read More →
Blue bar graphs showing wholesale used vehicle price shifts according to vehicle segment.
Remarketingby News/Media ReleaseMay 11, 2026

Wholesale Used Vehicle Prices Slightly Up In April

The Iranian conflict and rising gas prices inject much uncertainty into the future wholesale used vehicle markets, as higher gas prices soak up spendable income from vehicle buyers.

Read More →
James McKinley stands on the stage during the 2026 CAR Conference and speaks about his acceptance of the Value Champion of the Year Award.
Remarketingby Chris BrownMay 8, 2026

CAR2026: James McKinley Wins Value Champion of the Year

James McKinley of City Rent a Truck was named the inaugural Fleet Value Champion at the CAR Conference for his data-driven approach to fleet lifecycle management and vehicle remarketing.

Read More →
Ad Loading...
Eric Autenrieth accepts the Fleet Remarketer of the Year award on a stage at the CAR Conference in Cleveland, OH.
Remarketingby StaffMay 8, 2026

CAR2026: Eric Autenrieth Wins Remarketer of the Year

Eric Autenrieth was recognized at this year's CAR Conference as the Remarketer of the Year.

Read More →
Lawrence Knapp stands on stage as he hives his acceptance speech for the cosigner of the year award.
Remarketingby StaffMay 7, 2026

CAR2026: Lawrence Knapp Wins Consignor of the Year

Lawrence Knapp won the Cosigner of the Year award at this year's CAR Conference.

Read More →
Image of three award winners at 2026 CAR
Remarketingby Faith HowellMay 6, 2026

2026 CAR Awards Celebrate Industry Excellence

CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.

Read More →
Ad Loading...
Chris Brown standing on stage at The Conference of Automotive Remarketing announcing this year's award winners.
Remarketingby StaffMay 5, 2026

Inside the CAR2026 Awards: Leaders, Legacy & What’s Next

Here's a look inside the awards ceremony at the CAR Conference, where industry leaders reflected on the growth, impact, and future of automotive remarketing.

Read More →
A man standing in front of transparent tech screen with a the outline of a delivery truck.
RemarketingMay 1, 2026

The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026

AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those that use manual workflows or take a wait-and-see approach.

Read More →
collage of conference speakers
Remarketingby Chris BrownApril 30, 2026

CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value

The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.

Read More →
Ad Loading...
Collage of CAR speakers
Remarketingby Chris BrownApril 27, 2026

CAR2026 in Two Words: Velocity, Value (Part 1)

The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.

Read More →