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There's no doubt that a fleet manager's effectiveness depends on "knowing your stuff." But, the ability to market a manager's or department's competencies improves the chances of being recognized as an important asset.
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Making a mistake in the design, material selection, and maintenance of vehicle graphics can project the wrong impression and be costly in the long run.
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MUNICH and BEIJING - BMW stated that eDrive technology is what the company will use in its future electric and plug-in hybrid cars from the BMW i sub-brand.
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After entering the U.S. fleet market in 2010, BMW expects to see its program grow over the next several years.
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Best Buy's GeekMobile is a key icon of the company's image. The unique nature of Geek Squad vehicles and the treatment of those vehicles help solidify the Best Buy brand as "quirky, trustworthy, and expert."
Read More →SPARKS, MD - PHH Arval, a subsidiary of PHH Corporation, continues to add to its comprehensive suite of fleet management services with its latest innovation: vehicle re-branding/re-painting service.
Read More →FLD launched its sales depreciation calculator at the 2006 NAFA-FMI conference. This year, FLD offers an updated model with a range of useful features for fleet managers.
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Expanding its presence beyond the transportation industry to retail and construction markets, Comdata has implemented its corporate name and logo as the electronic payment solution provider’s master brand.
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