The National Highway Traffic Safety Administration (NHTSA) on Nov. 14 launched a new initiative aimed at accelerating implementation of three new technologies that could significantly reduce deaths and injuries on the nation’s highways.

NHTSA said it hopes to work closely with the auto industry to “address the areas in highway safety where industry can fast-track existing technology for the greatest technological advances.” The agency has dubbed this project the “Significant and Seamless” initiative.

"Safety is our top priority and we can achieve remarkable progress in reducing injuries and fatalities in this era of innovation and technology," said Transportation Secretary Anthony Foxx.

The three technologies are:

"In addition to our ongoing work with states and the automotive industry, we need a new vision, and a new blend of technological research to address some of the most significant and persistent threats to American motorists," said NHTSA Administrator David Strickland. "We must look to technological intervention to make the next great leap, and get them poised for fleet adoption as soon as possible."